SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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Setting Up a Social Employee Marketing Strategy
To maximize the effectiveness of social campaigns, businesses can turn their employees into what Rutgers business professor Mark Burgess calls social employees.
Consumer Debt vs. Business Debt
No matter where you go or what you are doing in America, debt seems to be a part of the world we live in. America is a debtor nation and that refers to a lot more than the national debt.
5 Easy Ways to “Green” Your Business
Experts estimate that almost three-fourths of American waste is recyclable, but only one-fourth is recycled. However, more and more consumers are concerned about corporate responsibility
The Licensing Downfalls for a Business Model
When it comes to choosing between licensing and franchising, proceed with caution. Licensing works better for products or intellectual property. A perfect example is software.
Do You Make Receivables Harder to Collect?
I frequently see situations where our clients make it harder to collect their receivables. Here are six of the more common issues.
What Small Business Owners Should Know About Maternity Leave Policies
Maternity leave for associates can be a tough issue for a small business. The idea of losing an employee for several weeks—or even months—can be daunting, and may even put the future of the business at risk.
The Importance of the Hyper-Local Economy
Hyperlocality in the food industry is a fast growing trend, and there aren’t any signs of it letting up anytime soon. If you haven’t heard of it before, the best way to explain it would be to describe it using proximity.
Employment Laws Made Easy for Small Business Owners
According to the U.S. Small Business Administration (SBA), entrepreneurs must deal with employment laws covering everything from preventing discrimination to posting the correct workplace posters.
How to Be Camera-Ready for Your Business Video
Videos are a great way to spread information about your company. They can educate, entertain and engage your audience. These are all positive benefits of video marketing.
How to Remove Google Analytics Referral Spam
Referral spam (also referrer or log spam) is bogus information that can skew analytics data and the reports that come from it. The image below is an example from a low-traffic website where the spikes are easy to see.