SmallBizClub
SmallBizClub.com is dedicated to providing small businesses and entrepreneurs the information and resources they need to start, run, and grow their businesses. The publication was founded by successful entrepreneur and NFL Hall of Fame QB Fran Tarkenton. We bring you the most insightful thinking from industry leaders, veteran business owners, and fellow entrepreneurs. Follow us on Facebook, Twitter, and LinkedIn.
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Company Conscience: Telling Right from Wrong in the Corporate World
In the corporate world, it can be difficult to do the right thing as opposed to what may be the more profitable option. However, ethical dealings with your people, customers, and other companies can actually…
Is Your Website Losing You Customers? Here’s How to Fix It
If you’re running your own business, your website should be the hub of all of your marketing efforts. It should be pulling prospects in, and keeping them there long enough to convince them to become…
10 Ways Marketers Are Making You Addicted to Apps
Mobile phones have made more of an impact on our lives than any other invention, and are top of the list when considering the question, “How did we survive without them?” Not only are we…
How to Establish a Culture of Excellent Customer Service
Today, many organizations strive to inculcate a culture of excellence. Enhancing awareness about the importance of high quality customer service throughout the enterprise helps advance this goal. Just consider using these eight useful strategies to…
5 Ways to Empower Your Employees
Every smart business owner knows that people are an organization’s number one resource, and if they’ve tried putting that principle into practice then they know how hard it can be to keep employees happy and…
How a Good Leader Can Become a Great One
Truly excellent leaders are developed over time, and while high-quality leadership training will provide someone with all of the necessary tools to succeed, development is a continuous process. In fact, even a team leader with…
5 Easy-to-Make Mistakes That Can Sink Your Business
It is an unfortunate fact that many businesses fail within the first few years. While it may be a combination of reasons, such as bad marketing plans, insufficient funds to keep up with orders, or…
Why Philanthropy is Good Business
With consumers becoming more aware of who they purchase their goods from and how these companies operate, becoming known for charity work and ethical business practices is a hot topic these days. Reputation is key…
Why Search Rankings Aren’t Everything
In the past, search marketing and search engine optimization have focused heavily on boosting search rankings so that your website is as visible as possible to people using sites like Google. However, over the last…
The Rise of Social Media in Online Retail
What impact has social media really had on online retailers? The following infographic highlights which social platforms are most effective for sales conversions and the social commerce options available on each. This is of particular…