Startups Need to Capitalize on Every Conversation

Whether you are trying to motivate your team, close a deal with a customer, or get funding from an investor, a casual conversation is usually a waste of your valuable time. These result is a founder who is always "too busy," but never seems to get the business done and the team moving. All real business is conversations focused on creating results.

Employees: Your Most Important Audience

Companies fall into a very familiar pattern. We invest a significant amount of time and energy into chasing after and wooing new customers. We...

10 Tips to Keep Your Team Positive

Your sales and customer service team are the primary customer contact for every business. What does their attitude say about your company? If some of your team are not communicating the message you want, here are 10 questions to ask yourself to ensure they stay positive, focused on message and deliver an exceptional customer service experience.

4 Ways to Make Your Employees Happy

One way to grow your business, apart from having a great product or service, is to have employees who love working for you. While you might not be able to offer the same benefits package as most large corporations, there are more slick ways you can go about seeking your employees' favor without breaking into the budget.

How to Attract and Retain More Millennial Workers for Your Business

With the increase of millennials in the workforce, businesses need to understand the differing values of this generation in order to be able to...

Watch Out for Burnout

“I wish I could go back and tell myself that not only is there no trade-off between living a well-rounded life and high performance,...

Is There a Recipe for Creating Trust?

We talk about the idea of creating trust every week with our clients. At my agency, MMG, we call this equation basic marketing math: Know + Like + Trust = Sales.

How is Your Corporate and Personal Credibility?

A friend of mine recently told me his story of how his very career rests on his credibility with his major supplier–partners. He stated...

Business Ethics: When It’s OK to Burn Bridges

If you’re like me, you’ve heard this saying fairly consistently while growing up, through your first jobs, University, and into the business world: “Don’t burn...

The Epic Guide to Employee Management

If you’re in a leadership position in your corporation or small business, you know that employee management can make or break the success of...

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