Posts Tagged ‘Website’
A Beginner’s Guide to Adobe Analytics
While most digital analysts understand Google Analytics, many can find Adobe Analytics to be a complete mystery. If you are one of those people, you’ve come to the right place. Let’s dig into Adobe Analytics and get you up to speed! First, let’s establish why Adobe Analytics is important to understand, and define some dimension…
Read MoreFor Online Success, Master the Squeeze Page
“Squeeze page” is a term everyone who does any digital marketing should know and understand. A squeeze page is most often a special kind of landing page; it’s a landing page designed to capture the visitor’s email address or other contact information, or make a sale. We can consider any page or pop-up a squeeze…
Read MoreHow Securing Your Website Could Result in a Ranking Boost
In the past SSL certificates were used mainly by large e-commerce organizations who conduct thousands of online sales every day. However SSL certificates are now being used by businesses of all sizes to keep their customers data safe and indicate an increased level of trust. More than 43% of small businesses targeted by hackers The…
Read MoreDifferent Kinds of Online Businesses
If you’re an entrepreneur, you may be interested in starting an online business. You’ll save certain expenses, and you may be able to operate out of your own home office. So what types of online businesses are there? What options do you have if you want to start a business online? Read on for a…
Read MoreHow to Find & Fix These 3 Red Flags in Your Google Analytics Data
Through Google Analytics tracking you can gain valuable insights into who is coming to your site, how they are using it and whether or not your website is doing its job. While implementing Google Analytics tracking is the first step toward making smart business decisions based on data, it’s really just the first step. Without regular attention…
Read MoreDoes Your Web Designer Know SEO?
When designing a new website or bringing life to an old one, eye catching visuals and something that represents your brand are key. A website should clearly show what it is you do and encourage people to take action, whether that’s give you a call or fill a form on your site. That’s all very…
Read MoreBulk Google My Business Insights Reporting
Enterprise users of Google My Business, rejoice! In April, Google rolled out the ability to download Insights data, in bulk, straight from your dashboard. With no access to the API required, this new feature enables a whole new set of users to measure and report on the performance of their listings within Google Search and…
Read More6 Important Ways to Save Big Bucks When Building a Website
Building a website is like building a house—you have to have a budget. When that budget is tight you have to decide how to make your money give you the best results. There are plenty of systems that let you design and build your own website. If you’re thinking about building a business website, the…
Read More5 Tech Tools Your Business Needs to Be Using
I’ve been working in technology and web-related businesses for about 10 years now, and it still shocks me how many small businesses don’t take advantage of all the amazing tools out there to make their lives easier. Anyone with home repair skills would feel the same if they saw the awful mess that is my…
Read More5 Unique Ways to Drive Targeted Traffic
10 years ago you could hit publish on a blog post, sit back, and watch the traffic roll in… But in 2017 things are different. Even with the growing emphasis on content promotion and social media distribution, it’s still getting harder and harder to consistently generate website traffic organically. It’s more competitive to rank in…
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