Posts Tagged ‘Social Media’
The Importance of a Handshake and a Business Card
Online networking has become a focal point for small businesses, but don’t be so quick to discount the importance of good-old-fashioned handshakes, conversation, and business cards.
Read More Tweet This: Social Networks Can Boost Your Customers’ Experience
Today, your customers connect and network through social media to get information, express opinions, and share advice. Many companies do so as well. But very few understand the premise that makes a no-profit, low-revenue firm like Twitter worth as much as an asset-rich powerhouse like WellPoint.
Read More Easy Tips for Customer Service on Social Networks
All businesses are seeing a shift in customer service to the Internet rather than the phone or in-person. Small businesses in particular may see this shift as a positive.
Read More The 7 Steps of the Inbound Marketing Campaign Process
The business world is always trying to figure out how to use process to create scale. Makes sense, right? With good process comes scale, and with scale comes higher profitability. The same holds true in marketing. Properly deployed inbound marketing requires many different things to happen. Forgetting just one can ruin the whole campaign.
Read More Business Looking for Growth? 5 Benefits of Being Reviewed
Reviews that are posted online are a form of free advertising, and as long as these reviews are positive in nature, you want as much free advertising as possible.
Read More Building a Fan Base for Your Franchise Business
During your franchise search, you’ve probably seen photos of long lines at grand openings and stories of people driving from far away when a new franchise location opened just to get a taste of their products.
Read More 5 Marketing Tactics Every Business Can Learn From
If you have a broad plan that implements several different marketing tactics in unique ways, you can reach an expansive market and earn a sizable return on your marketing investment by turning prospects into sales, and sales into loyal customers.
Read More What Story Does Google Tell About You?
For better or worse, we learn who people are, and what they do, by Google results. Because you are not the only one who contributes content to the Internet, you cannot always control the story Google tells about you.
Read More What My Dog Taught Me About Social Media Marketing
There is no one person or way to learn to be successful in business. We have to borrow (aka steal) ideas and strategies from those around us who are successful. You can learn from other entrepreneurs, online blogs, or even your dog. Yes, your dog—or at least my dog, Lola.
Read More Email Marketing or Social Media Marketing?
The whole world seems to have been bewitched by the power of social media. However, as a startup business entrepreneur or a small business owner you are more concerned about a marketing tool and system that will fetch you high revenue for minimum costs.
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