Posts Tagged ‘Promotions’
How To Start a Promotional Marketing Campaign
Promotional marketing campaigns are essential tools for businesses looking to boost visibility, attract new customers, and foster loyalty among existing ones. By strategically leveraging promotions, companies can create excitement around their products or services while effectively communicating their value proposition. Let’s look at how to start a promotional marketing campaign and ensure its success. Define…
Read MoreSalon Client Retention Top Marketing Tips
As a salon owner, attracting new clients is important, but retaining existing customers is crucial for sustained business growth. Loyal clients not only provide steady income but can also become advocates for your salon. Here are several marketing strategies to help you keep your existing customers engaged and loyal 1. Personalized Communication Utilize client information…
Read MoreSavvy Marketing Strategies for Restaurant Owners
As a restaurant owner, standing out in a crowded market and attracting more customers can be a challenge. However, with the right marketing strategies, you can increase your visibility and appeal to a wider audience. Here are some effective ways to market your restaurant and draw in more diners 1. Leverage Social Media Utilize platforms…
Read More7 Ways of Leveraging Promotional Counters Effectively
Whether you are planning an event or participating in a trade show or exhibition, promotional counters are a perfect selection for you. They are perfect for product demonstrations as well as sampling and retail marketing. Similar to the display counters, they are perfect when you want to engage the consumer on a face-to-face basis. These…
Read MoreHow to Promote Your Company with Awareness Campaigns and Celebrations
Many companies use national awareness campaigns or celebrations as marketing opportunities, whether it’s Breast Cancer Awareness Month in October, National Women’s History Month in March or a dedication to financial literacy in April. Suddenly, the shopping app Rakuten links with Pride-themed merchandise in June and the classic shape of Cheerios turns to hearts for American…
Read MoreSix Ways to Promote Your Business When You’re Just Getting Started
When you are first launching your start-up, your to-do list is a mile long. After developing the business model and fine tuning your product or service, the most important item on your agenda is to build a customer base. That’s why you went into business in the first place, because you believe you have a…
Read MoreMissing Foot Traffic But Lack a Bigger Budget? Try This Low-Cost Promotion
Are you looking to increase customer traffic to your business without spending a lot of money on advertising? Maybe you would like to put a bigger sign in front of your location, but regulations or costs are prohibitive. Maybe your business holds special events or sales that you would like to temporarily promote. Feather flags…
Read MoreThe ROI of Promotional Product Giveaways
You may have seen them before. As a consumer, you may have been given one and probably even have it still lying around at home—a pen, notebook, tote bag, umbrella, or any such object that bears a company’s name and logo. Sometimes, you may even see them given out as a prize for a first-…
Read MoreHow to Get the Biggest Brand Boost Using Promo Products
With industry investment in US digital advertising reaching $107.30 billion in 2018, (an 18.7% increase from $90.39 billion in 2017), do promotional products have a place in your marketing mix? YES! If you factor in the cost per impression (CPI) or cost per thousand impressions (CPM), there’s no doubt that promotional products cost less and will outlast any digital…
Read MoreRecruiting the Best Candidates from Your Internal Talent Pool
One of the hardest tasks of a business owner is hiring the right people. Top performers must have the right work ethic to fulfill expectations, but also be a good fit within the company. A bad hire could result in serious repercussions, as the business’s reputation could be tarnished by their actions. Having built three…
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