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Home / Archives for Promotions

Promotions

Missing Foot Traffic But Lack a Bigger Budget? Try This Low-Cost Promotion

Mar 18, 2020 By Gary Wilkinson

Are you looking to increase customer traffic to your business without spending a lot of money on advertising? Maybe you would like to put a bigger sign in front of your location, but regulations or costs are prohibitive. Maybe your business holds special events or sales that you would like to temporarily promote. Feather flags […]

Filed Under: Sales and Marketing Tagged With: Promotions, Signs

The ROI of Promotional Product Giveaways

Oct 29, 2018 By Gary Maserow

You may have seen them before. As a consumer, you may have been given one and probably even have it still lying around at home—a pen, notebook, tote bag, umbrella, or any such object that bears a company’s name and logo. Sometimes, you may even see them given out as a prize for a first- […]

Filed Under: Marketing Plans Tagged With: Gifts, Marketing, Promotions

How to Get the Biggest Brand Boost Using Promo Products

Oct 18, 2018 By Elaine Fogel

With industry investment in US digital advertising reaching $107.30 billion in 2018, (an 18.7% increase from $90.39 billion in 2017), do promotional products have a place in your marketing mix? YES! If you factor in the cost per impression (CPI) or cost per thousand impressions (CPM), there’s no doubt that promotional products cost less and will outlast any digital […]

Filed Under: Advertising and Lead Generation Tagged With: Branding, Promotions

Recruiting the Best Candidates from Your Internal Talent Pool

Jul 23, 2018 By YEC

One of the hardest tasks of a business owner is hiring the right people. Top performers must have the right work ethic to fulfill expectations, but also be a good fit within the company. A bad hire could result in serious repercussions, as the business’s reputation could be tarnished by their actions. Having built three […]

Filed Under: Human Resources Tagged With: Employees, Promotions

Take a Chance on More Business

Jul 25, 2017 By Biz2Credit.com

A nearby town hosted a garden tour last weekend—a beautiful day to truly stop and smell the roses. It was also a chance for small businesses around town to promote themselves to regular and potential customers. And promote they did. Event sponsors (small businesses all—from restaurants and flower shops to plumbers, contractors, and lawyers) received […]

Filed Under: Sales Activities Tagged With: Events, Promotions

6 Office Habits That Increase Your Chance of Promotion

Jul 5, 2017 By SmallBizClub Contributor

A lot of people believe that, when it comes to a promotion, you should only be patient. Nonetheless, just like simply going to school won’t get you good grades, just showing up at work won’t get you that promotion. Unfortunately, it is not all about the hard work either. Sure, you may outperform the entire […]

Filed Under: People Skills Tagged With: Habits, Meetings, Promotions

7 Step Checklist for Successful Ecommerce Promotions

Jun 28, 2017 By Usman Raza

E-commerce is making huge inroads and is fast becoming the medium of choice for most buyers in the U.S. According to a U.S Department of Commerce report, the e-commerce market is witnessing a steady incline since 2014. The overall e-commerce industry is continuously growing and outpacing its retail counterpart quarter after quarter, while the retail […]

Filed Under: eCommerce Tagged With: ECommerce, Promotions, Word of Mouth

4 Easy Steps to Boost Your Small Business Marketing

Oct 15, 2015 By SmallBizClub Contributor

There’s no doubt that marketing a small business is more difficult than ever. The sheer number of options available, whether it’s through traditional media such as press and television or modern channels like Facebook and Twitter, makes it incredibly challenging to have your voice heard. The following four ideas will help put a new spin […]

Filed Under: Marketing Your New Business Tagged With: Conversion, Marketing, Promotions, Thought Leadership

3 Marketing Strategies Your Business Can’t Afford to Neglect

Aug 14, 2014 By SmallBizClub Contributor

If you want your business to thrive, you need to use effective marketing strategies to keep your name out there in a competitive marketplace. If you want your business to be effective in its marketing, follow these three great strategies for marketing success.

Filed Under: Marketing Your New Business Tagged With: Direct Mail, Emma Sturgis, Marketing, Promotions

How to Keep Your Customer Service Sizzling All Summer Long

Aug 8, 2014 By Deborah Sweeney

For many businesses, summers tend to move slowly. The days are longer, the weather is nicer, and most businesses report experiencing a lull during the hotter months. While that’s not necessarily bad, it can still affect how a business runs.

Filed Under: Customer Service Tagged With: Customer Service, Deborah Sweeney, Flexibility, Promotions, Seasonal Business

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Random

Sometimes You Have to Scramble

Feb 24, 2014 By Fran Tarkenton

A Creative Way to Get Products in Front of Willing Buyers

Nov 18, 2015 By Susan Solovic

The Limits of Your Knowledge

Jun 22, 2016 By Fran Tarkenton

The Talent Add-On So Often Missed

Mar 18, 2014 By Bob Burg

5 Ways Media Consumption is Shaping Future Marketing Trends

Sep 9, 2016 By SmallBizClub Contributor

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