Posts Tagged ‘Planning’
5 Ways Small Business Owners Can Benefit from Trump Tax Cuts
The end of last year’s news cycle was dominated by one story—Trump’s tax cuts. As a small business owner, you may wonder how it all impacts you. And now that we’re hurtling into fall, it won’t be long until you find out. The focus may have been on big corporations, but there are perks baked…
Read MoreImportant Things to Do BEFORE Designing Your Website
Your website is the most important marketing real estate your small-medium business or nonprofit organization has. It’s the number one location for hosting content and engaging target audiences. What studies tell us: The first impression users have of a website are as much as 94% design-related. Northumbria and Sheffield Universities 75% of user judgment about your…
Read MoreIncome Shifting Strategies to Help Business Owners Become More Tax Efficient
This segment discusses different strategies that can potentially help a business owner become more tax efficient. Some methods include the restructuring of a business and establishing tax-deductible retirement plans. Synopsis The concept of characterization of income (or shifting of income) may result in the preservation of significant wealth. One method of shifting of income is…
Read MoreAre You Thinking of the End Game When Managing Your Business?
Ever think about growing your business with the plan to sell it someday, cashing in on your hard-earned work over the years? Or if you’re an employee with stock options, are you aware of the increases in value you can make with your efforts? Then again, you may be an architect or doctor or other…
Read MoreStarting from Scratch: 8 Steps to Getting Your Business Off the Ground
Starting a new business from scratch can be thrilling and rewarding. It may even be the culmination of a life-long dream. But it can also be a major challenge. Suddenly, you have to know more and do more than you ever thought possible. To make the process just a little easier, here are 8 steps…
Read More7 Benefits of Promoting Your Dream Before Building It
It’s still popular these days for startup founders to operate in stealth mode, meaning no details about the idea or progress are shared with anyone until the big reveal and rollout. The common reason given is that this prevents any competitor from stealing their idea and beating them to market. In my view, this paranoid…
Read MoreMarketing Automation Doesn’t Mean Autopilot
Marketing automation is nothing new, but it is enjoying a renewed focus in conversations about how to stay connected to your prospects and customers. As brands get better about creating content and understanding that our potential customers watch and interact with us for a long time before they’re ready to buy, we have to be…
Read MoreHanding Off the Reins: 6 Steps to a Viable Succession Plan
When should you create a succession plan for your business? There’s no time like the present. That may not be the answer you were looking for. In fact, many smaller businesses and partnerships don’t consider the importance of succession planning until a senior-level partner or owner becomes incapacitated, or until a partnership dissolves. Business-changing events…
Read MoreContent Marketing is More Important Than Ever: Here Are 5 Reasons Why
The rise of the digital era gave birth to many things, not least among them a renewed vigor for content marketing. Recent changes to the field of marketing have left many professionals wondering if content marketing is still relevant in today’s era, however, and many are beginning to doubt whether they should invest time and…
Read More10 New Venture Strategies That Often Lead to Disaster
Every entrepreneur I know has their favorite excuse for a previous failure—an investor backed out, the economy took a downturn, or a supplier delivered bad quality. These things outside your control do happen, but based on my years of experience as a startup advisor and angel investor, I still see too many strategies leading to…
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