Posts Tagged ‘Planning’
15 Parallels Between Football and Content Marketing
It’s official—the 2014 football season has begun and I couldn’t be happier. After thinking about it, I realized there are a lot of similarities between football and content marketing. I’d like to share 15 of them with you today:
Read More Outbound Marketing the Inbound Way
Inbound marketing has taken the world by storm and there is good reason for that; the sustainability and ROI are undeniable. Although embracing inbound marketing methodology is a no-brainer for many companies trying to achieve long-term goals, it is not a strategy that prospers overnight.
Read More Only Those in the Fight Can Win
Entrepreneurism is all about risk. Sometimes, you can reduce your personal risk by taking in other people’s money, starting with a contract from a customer, purchasing a going business, or spinning off an existing revenue-generating portion of an existing business.
Read More No One Is Going to Pay You for Your Ideas
Untested ideas are like unwritten novels. All unwritten novels are brilliant—on the minds of would-be authors who didn’t write them.
Read More The Importance of Corporate Vision
Few things inspire trust or hope like every member of a team working together towards a shared vision. A clear vision unifies and motivates.
Read More When So-Called Experts Say Don’t Do a Business Plan…
Don’t do a long static formal business plan. Do a lean, just-big-enough business plan. Deal with it as a constantly-renewing latest version, with a shelf life of a few weeks at most.
Read More The Last 100 Days
When you subtract weekends and holidays, there are about 100 business days remaining in 2014. Any way you look at it, the clock is ticking and you may have less time than you thought to accomplish the things you set out to achieve in January.
Read More Effective Small Executive Retreats: Checklist for Successful Discussions
Currently you are working on a company project which requires your undivided attention, and too many distractions with an unfocused team is halting the project.
Read More Franchise Choice and Shiny Things
Some people call it “Bright Shiny Object Syndrome” and some just say they’re easily distracted by shiny things, but most of us can recognize the phenomenon.
Read More Armed and Dangerous: 7 Common Marketing Myths
When you’re aware of the myths, you can look at marketing advice much more objectively and discard the stuff that doesn’t really help you succeed.
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