Posts Tagged ‘Personalization’
Turn a Toxic Business Relationship into Your Advocate
Every business has a “Joyce,” that customer that is never satisfied. I have learned that my company is only as good as the customer service provided and communication skills engaged. But what shocked me the most is that my Joyce, who is a business owner herself and who was my most toxic customer, ended up being my biggest advocate.
Read More Make Them Want More: 7 Tips to Retain Customers
Your customers are one of the main pillars of your business structure. You won’t be able to create a sustainable and profit-generating enterprise if you don’t have people who will buy and patronize your merchandise.
Read More Is Your Customer Service Too Well Done?
Don’t let ease of process ever overrule a customized service experience in your business. Today’s consumers want service their way in the channel of their choice! What are the choices available to your consumers and how are they presented?
Read More 10 Top Google Plus Tools for Digital Marketers
When Google realized that Facebook wasn’t an aberration, anomaly, or an afterthought it made its move. It created a social network that glued all its online assets together, collected social data and added social signals to its search algorithms.
Read More Personalize Your Branding Strategy
One of the principal shortcomings of businesses is their failure to establish a recognizable brand. The easiest way to remedy this issue is to capture the attention of consumers by distinguishing your business from the competition.
Read More 5 Secrets to Increasing Your Email Open Rates & Recipient Engagement
How do you ensure that your emails get read? Here are some email marketing best practices to get noticed and produce results. Incorporate these into your promotional efforts, and your returns will soar.
Read More Set Yourself Apart by Personalizing Your Brand
Efficiently branding your company can make a world of difference for your business. Your brand is what sets you apart from your competitors, and with today’s crowded market, it is especially important.
Read More 7 Marketing Trends You Should Not Ignore
The capability to use marketing tools and technology without having to beg or pay for attention is unprecedented. It’s a time where you can now build your own crowd to market and sell to without paying the mass media gate keepers. This freedom to take control of your own marketing comes at a cost.
Read More Competing for Mindshare or Meaningshare
Mindshare is top of mind (so to speak) in most marketing and sales conversations. How do we capture the hearts, minds and imaginations of customers? It seems, however, we are talking about the wrong thing.
Read More Why You Need a Real Person Talking to Your Customers
Personalization at the small business level, especially local small businesses, means having a live person answer when someone calls. Answering service companies, which have failed miserably in the past, mostly due to technology limitations, are now poised to provide small businesses the added advantage they need in an ever increasingly competitive environment.
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