Posts Tagged ‘Mistakes’
Dawn’s Stop-Doing List
Stop cutting your prices to find more clients. Do mine your existing client base for new revenues and referred business. A 5% increase in retention of a profitable customer yields a 25-85% increase in bottom line. Engage and reward existing clients. And ask them to partner with you to reach more of their friends. Eagles…
Read More7 Partner Relationships That Can Kill a Good Startup
Most entrepreneurs who start a company alone soon come to the conclusion that two heads are better than one – someone to share the workload, the hard decisions, and the costs. In a moment of crisis, you may be tempted to take on the first person expressing interest as a co-founder. This would be a…
Read MoreHow to Find & Fix These 3 Red Flags in Your Google Analytics Data
Through Google Analytics tracking you can gain valuable insights into who is coming to your site, how they are using it and whether or not your website is doing its job. While implementing Google Analytics tracking is the first step toward making smart business decisions based on data, it’s really just the first step. Without regular attention…
Read More6 Mistakes Preventing You from Making Your First Million Dollars
For entrepreneurs, making their first million is a sign that they have made it. Starting a business is tough and at the beginning, it seems like all the money just goes out and not enough comes in. But, as business picks up and sales or customers increase, you start to see your bank account grow.…
Read More2 Harsh Lessons I’ve Learned from Starting an Online Business (and Failing)
Starting a business and branching out on your own is difficult. Let’s not beat around the bush here. It’s a staggeringly different reality compared to the one so many of us are accustomed to in our comfortable, cozy desk jobs. I’ve always been passionate about online business, especially affiliate marketing. It’s something I discovered at…
Read MoreHR Disaster: 4 Mistakes That Could Bankrupt Your Company
It’s said that we should see mistakes as an opportunity to learn, but in business you can’t afford to make too many mistakes. HR can be a complex and demanding role that bears the responsibility, in part, of seeing that these mistakes don’t happen in the employer-employee relationship. Just defending an employee lawsuit can cost…
Read MoreBuyers Aren’t Killing Sales, Sales People Are Killing Sales!
I get so weary about the endless drivel about the “Death Of Sales.” Ironically, I never see a post from customers/buyers—even procurement—about the death of sales, though I’m sure many would appreciate it (a variant of “What do you call 600 lawyers at the bottom of the ocean” joke—If you don’t know the answer, it’s…
Read MoreBuying Email Lists is a Bad Idea: Here’s Why
Email marketing is the king of online marketing because it can be extremely effective. Email is cheap to send: once the content is written, sending a thousand emails isn’t much more expensive than sending one. The right email list and properly targeted content can produce conversion rates that other marketing strategies can’t hope to match.…
Read MoreWhat Most Frustrates Me About Startups!
One of the services my firm offers is assistance in Entity Selection for startups. This is usually when we talk about various options available for the incorporator and what type of entity would be the best fit for the start-up in terms of liability exposure, record-keeping, and tax filing. This meeting usually results in setting…
Read More3 Invisible Mistakes Your Small Business Might Be Making
Successful entrepreneurs may look all jovial and rich, but the truth is that most of them have been to hell and back. They have undergone pain, frustration, losses, and even come to the brink of giving up. In its tender age, a small business tends to make many mistakes. While there is a school of…
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