Ask most small business owners, and they’ll tell you they run a website to promote their service or product and ultimately gain customers. In fact, according to survey data, 72% of small to medium sized businesses (SMB) have an online presence. While having a website is definitely a necessity rather than a luxury these days […]
Marketing
5 Great Ways Contractors Can Promote Their Business
No matter your target market or specialty, every contractor needs marketing to grow their business. While you may already be using some popular marketing techniques, expanding your marketing efforts and adopting new advertising tactics is almost always a good idea. These are five strategies that contractors use to promote their business — and how they […]
5 Marketing Tips for Professional Gamers
Gaming has become one of the most popular activities for people of all ages all over the world. The rise of esports and platforms like Twitch and YouTube have now made it so passionate players can turn their skills into a legitimate career. It isn’t easy to build a career as a professional gamer but […]
10 Effective Marketing Channels In 2022 & How to Use Them
As we are growing digitally at a rapid speed, it has become important to pick the right marketing channels for business. There are a ton of different marketing channels available online that are free to use. However, you need the best ones that fit your business and drive traction. If you are new to digital […]
Use These 7 Tips to Achieve Your Marketing Goals
Image from Pixabay – CC0 License Tying your marketing into your overall business goals is essential. Your marketing strategies should help you to achieve the growth that you want for your business, which means it’s important to consider overall business goals when setting marketing goals. You might have a general idea of what you want […]
How Small Businesses Can Use Video Marketing to Their Advantage
Royalty-free image Looking to boost your marketing efforts with video content? Find out why that’s a great idea and how to do it below… Video marketing is a great idea for any business looking to grab the attention of their customers, leaving a strong impression and encouraging engagement, loyalty and sales. Small businesses in particular […]
4 Top Tips For Organic Marketing
Building the amount of organic traffic to your website is crucial, particularly when you are an emerging business looking to compete against larger businesses. But how can you begin to grow this amount of traffic without spending a small fortune on the marketing budget? In this article, we will be providing you with some simple […]
Limited Budget? Here’s How to Market Affordably
Image Credit: Photo Mix from Pixabay. No business owner has as large of a budget as they’d want for their marketing. No matter what they have, they could always use a little more. You shouldn’t need to do so, though. Instead, there are quite a few ways that you can cut down on marketing expenses. […]
4 Essentials for Your Small Business
For many people, the dream of entrepreneurship is compelling. Fulfilling a vision, setting your own schedule and seeing your ideas flourish are just a few of the perks of owning a small business. Whether you are preparing to launch a new business or have an established company, there are some requirements. Here are four things […]
Do You Really Want to be the First to Market?
My stories of missing the context of the times Over the years, as I managed my several computer companies as CEO or executive chairman, I made the decision to go to market with a brand-new product that had never before been exposed to my customer’s marketplace. In each case, after overwhelming publicity, certainly noticed by a […]
