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Home / Archives for Logos

Logos

What Your Logo Can Do for You

Feb 24, 2014 By Danny Iny

If you’re not using a visual language to speak to your audience, then you’re ignoring a huge opportunity to capture their attention without saying a word.

Filed Under: Marketing Your New Business Tagged With: Branding, Danny Iny, Design, Logos, Marketing

How to Create a Color Scheme for Your Brand

Feb 5, 2014 By SmallBizClub

Every day we’re bombarded by thousands of colors, and each one has an effect on our thoughts and emotions. Research reveals that we make subconscious judgments within just 90 seconds of viewing a product or space, and 62–90% of this judgment is based on color alone!

Filed Under: Marketing Your New Business Tagged With: Branding, Color, Design, Logos, Marketing, Rob Young

Color ROI: Color Associations and Logos

Jan 31, 2014 By SmallBizClub

The people at BestPsychologyDegrees.com have put together a great infographic about color and marketing, looking at all different aspects of how to use color in marketing.

Filed Under: Marketing Innovations Tagged With: Branding, Color, Culture, Design, Infographics, Logos, Marketing

Swiftly Design: Professional Edits to Creative Projects

Oct 11, 2013 By Matt Gossett

For businesses that don’t require the attention of a full-time designer but want to avoid the hassle of recruiting and hiring a freelancer, Swiftly offers a reasonable alternative. A subsidiary of 99designs, a graphic and web design Crowdsourcing site reviewed previously, Swiftly has a team of designers ready to deliver edits within a matter of hours for a flat fee of $15.

Filed Under: Tech Reviews Tagged With: Business Services, Creativity, Design, Logos, Matt Gossett, Outsourcing, Reviews, Technology

Company Apparel: Looking Official vs. Looking Promotional

Oct 2, 2013 By Alice Jenkins

Every employee should be proud to sport the company logo and colors. However, there is such thing as going overboard with advertising in thread. Company custom clothing should be a lot like the webpage: attractive, but subtle and welcoming to potential customers.

Filed Under: Advertising and Lead Generation Tagged With: Advertising, Alice Jenkins, Branding, Design, Logos

How to Make Branding Pay Off For You

Sep 4, 2013 By Ed Roach

Your brand is your company’s reputation. It incorporates every touch point from within your company and outside of your company. It is how the principals, shareholders, customers, suppliers, and employees interact with the company.

Filed Under: Marketing Innovations Tagged With: Advertising, Branding, Customer Acquisition, Design, Ed Roach, Logos, reput

How Graphic Designers Are Missing the Boat on Branding

Aug 19, 2013 By Ed Roach

Graphic design firms have for years neglected a key space that can bring them a significant new stream of revenue. Most of this missed opportunity is due not understanding the opportunity of branding. For far too long, graphic designers have called developing logos “branding.”

Filed Under: Marketing Innovations Tagged With: Branding, Design, Ed Roach, Logos, Solving Problems

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