Developing Entrepreneurial Employees

In any business, the people we hire make a huge difference. The right people in the right spots at the right time can push you to new heights, while a bad hire can set you back. A great asset as you organize your business for growth is building around entrepreneurial employees.

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Building a Brand: How Three Successful Sites Did It

At the beginning of the year, AG Beat released a very cool list of 60 brands to watch during 2012. Not all of their predictions were correct—KeepSum, which many thought would be the Groupon of real estate, has been offline for a few months now—but many of them were spot on. Three in particular—OpenCongress, Klout, and Pinterest—did so well during 2012 that they have now become household names. But what did they do differently than the other 57 brands, and how did they do it? What stars aligned to bring these three to the limelight?
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Keeping the Entrepreneurial Spirit Alive

As any business ages and grows, it will change. You don’t always do things the same way you did as a startup. The quest for innovation and new approaches to problems often gradually give way to a focus on incremental improvements and doing what you’ve always done, just a little bit better. This problem is part of what is widely known as The Innovator’s Dilemma, after the title of the book by Harvard professor Clayton Christensen.
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Building a Culture of Growth

A culture that encourages and rewards growth can become a self-fulfilling prophecy. When you build an organization, the right emphases and values can be a strong factor for growth. It requires every member of the team, from top to bottom, to buy into the right principles and beliefs.
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Encourage Independent Thinking

Encouraging independent thinking among your team members will generate new ideas and give everyone a stake in your business’s success. To make it happen, you must be willing to listen and engage with everyone, taking advantage of the different experiences and perspectives of your team members.
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Advertising through Your Customers

The best advertising in the world comes from your best customers, not broadcast advertising or flyers or billboards. The credibility for word of mouth advertising is incredibly high, making it important to turn your customers into a powerful advertising force for your business.
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Invent Your Opportunities

You never know which opportunity will end up being the one that really turns into something big, but if you don’t ever try, then you’ll never get anywhere. You have to always be thinking, always moving, always improving. The one thing you can’t do is sit back and wait for things to happen to you.
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How Do I Innovate?

It’s easy to say that businesses need to innovate. But it’s a lot harder to actually do it! Successful innovation comes from your business’s core insights—the way you think and the way you use your resources, knowledge, and skills.
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Don’t Fall in Love with Your Ideas

Being excited about your idea is a good thing, but you need to stay objective about it. Remember that for every idea that works out and turns into a great success, there are many others that don’t. It takes a lot of strength to move on, but sometimes you have to do it.
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To Succeed, You Must Be Willing to Fail

It’s not use to be afraid of failing. Everyone fails. The difference is how you respond to adversity and failure. Successful people get up, think about what happened, identify ways to get better, and use that knowledge to succeed the next time. Do you see failure as an obstacle, or an opportunity?
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