Posts Tagged ‘Innovation’
Growth Comes from Entrepreneurship
There is no country in the world where the culture of entrepreneurship is more central to life for millions of people than the United States. Think of the greatest innovations of the past century, and beyond. How many of them came from the United States?
Read More Appreciation Marketing; A Strategy Based on Gratitude
Appreciation marketing is based on a simple premise: if your customers know that you appreciate them, they’re more likely to keep coming back to you. It’s often easier to convince an existing customer to stick with you than to keep going out and finding new prospects.
Read More 5 Steps to Customer Service Glory
Sadly, the personal touch customers want—and deserve—is often lost in the daily grind of doing business, especially in larger companies. Too often the leaders do not model the very behaviors they expect from their teams.
Read More Drafting is a Great Concept for Business
Being in the lead position does have its benefits. You garner market share and name recognition, both of which are so important. The more you have of these two elements, the greater the probability that you will stay in the lead.
Read More Marketing That Sticks: 7 Winning Inbound Marketing Campaign Strategies
What does it take for a marketing campaign strategy to really draw the target audience in and make a long lasting high impact impression? Here are seven winning marketing campaign strategies sure to make your marketing shtick strong enough to stick around.
Read More Want to Up Your Creativity?
No matter what you do for a living, you need to be creative. Innovative and fresh thinking are always in demand, whether you’re a cop, a plumber, or a marketing pro.
Read More Laithwaites Wines Takes a Page from Amazon
One easy way to find ideas for improving your business is to study dominant businesses in other markets. Many times you can adopt a strategy or technique and apply it directly to your own business.
Read More 5 Hot Trends Every Small Business Owner Should Know
In order to succeed, small business owners must have a knack for predicting the future. Rather than just rely on their inherent desire to be an entrepreneur, they must also carry a figurative crystal ball with them at all times, keeping abreast of any and all trends that will help earn business.
Read More Startups Need to Embrace Zero Paid Media Marketing
The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. But startups need to remember that even zero paid media doesn’t mean that marketing is free.
Read More 5 of Steve Jobs’s Biggest Mistakes
It’s a great disservice to everyone, especially young people, that the stories that we often hear about the most accomplished entrepreneurs sound so effortless. Despite what we may have read, Steve Jobs was no different. Here are five of Jobs’s greatest mistakes, all of which history shows he ultimately learned from.
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