Posts Tagged ‘Data’
How Artificial Intelligence Can Grow Small Businesses
Artificial Intelligence in the form of Siri or IBM’s Watson get a ton of press these days, but AI as a resource for SMB management and growth often goes overlooked. AI is perhaps one of the best tools out there for better business management, improving everything from management to analytics. Any entrepreneur or SMB owner…
Read MoreSmall Business Writing: 5 Ways to Deliver Polished Content
There’s no way around it: for any successful small business, writing is critical. It’s not easy. Check out these verbal hoops you need to jump through: You need to be able to engage prospects in as few as 140 characters, You need to be able to hold prospects’ attention through long-form blog posts, and You…
Read MoreReasons to Closely Evaluate the Cost of Your Web Hosting Provider
In April 2015, there were 15,225 businesses offering Internet hosting services within the United States. Over a year later, that number has only increased. With a range of options that large, it is difficult to assess which provider offers the best package for your small business. In fact, in a recent survey, 42 percent of…
Read MoreWhat Do You Wish You’d Known Yesterday?
Wouldn’t it be great if there were no more digital or printed reports to tell us what happened in the past? I know. We need financial data for comparison, and to a degree—for planning. But we should be thinking of finding ways to make data available to us much earlier, when it is more meaningful…
Read MoreHow Can Small Businesses Deal with Big Data?
The term ‘big data’ may sound intimidating, particularly to small businesses. Still, big data can give small businesses powerful leverage over larger companies. In today’s modern world, businesses have access to a large amount of structured and unstructured data that enables them to solve problems and enhance their efficiency. What’s more, big data allows small…
Read More4 Essentials for Business Technology Management
Proper business technology management is imperative in the information age. It plays a huge role in helping businesses find success. Overall, technology is what fuels business growth and managing technological assets is as important as managing any other business asset. Here are 4 essentials for business technology management. Maintain a Strategic Technology Plan The single…
Read MoreWhat You Share Online Can Be Your Biggest Security Threat
Receiving “likes” in your social media accounts triggers the same feelings you get when you eat your favorite chocolate. And that’s not even a joke. Experts say that it’s that feeling which makes quitting social networking so difficult for most of us. The problem with this, however, is not the number of hours you spend…
Read More7 Ways a CRM Can Supplement Your B2B Marketing Efforts
B2B inbound marketing strategies can only go so far without an equally powerful sales strategy to close the deal at the right moment of the buyer’s journey. Sales has evolved from merely securing a transaction to forging relationships with prospects and clients, as well as fostering loyalty long after the end of the purchase. Knowing when to…
Read MoreSafety First: How to Test Your Cloud Backup Solution
More and more businesses seem to have their head in the “cloud” these days. A new survey shows that small- to medium-sized businesses (SMBs) who use cloud backup storage recognize its positive values, overcoming unsubstantiated rumors of massive security failures to recognize the service for what it is—a scalable and secure backup option uniquely beneficial…
Read More6 Outdated Practices That Are Slowing Your Business Down
To be profitable as a business, you should always be attempting to evolve with the times. Not doing so can lead to major inefficiencies and losing your competitive advantage to more savvy competitors. Below are six outdated practices that could be slowing your company down. Keeping Everyone in the Office One in five Americans now…
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