Posts Tagged ‘Data’
3 Big Reasons Businesses Embrace Managed IT Services
In a tech savvy nation like ours, it is common for businesses of all sizes to inquire about Managed IT Services. When it comes to business growth, one must recognize the importance of outsourcing various tasks to save time, money, and brain space. Choosing to delegate your IT services to a third-party vendor is equal…
Read MoreData Storytelling: Using Color for Emphasis
One of the first, and I would argue most important, things you learn as an analyst is that not everyone loves (or understands) data as much as you do. Whether it’s your first executive report or 20th weekly analysis, at some point, you are going to have an incredibly important insight to share, and you…
Read MoreWhat Can CEOs Do to Combat the Threat of Ransomware?
Ransomware is a threat to the data and the financial health of businesses all over the world. No longer limited to old versions of Windows, modern ransomware is targeted squarely at servers because they represent a more lucrative payday for online criminals. Businesses across the US and Europe have been victimized by amoral criminals, losing…
Read MoreA Beginner’s Guide to Adobe Analytics
While most digital analysts understand Google Analytics, many can find Adobe Analytics to be a complete mystery. If you are one of those people, you’ve come to the right place. Let’s dig into Adobe Analytics and get you up to speed! First, let’s establish why Adobe Analytics is important to understand, and define some dimension…
Read More6 Innovative and Creative Ways to Network
Networking, can be one of the most exciting, and fruitful ways to grow your business! Additionally, it is a necessity and easier than ever before, in this day and age. Below are a few great ways to get your network the boost it needs. Go hiking or engage in some physical activity There has been…
Read MoreHow to Use Metrics and a Dashboard
Have you ever driven a car that had no speedometer? I had that thrill when a student at the Richard Petty Stock Car School of Driving at a motor speedway in California. With a wide track, angled aggressively at the curves, and being told to hug the wall on the straightaways, there was little reference…
Read MoreStop Data Breaches from Ruining Your Business
One of the hardest things about running a small business is compliance. You have to operate under the same rules and restrictions as large corporations without decimating your bottom line in the process. It can be tempting to cut corners when outsourcing things like mailings and billing, but it’s worthwhile to ensure the company you…
Read MoreSmart Mobile Marketing is Scarce at Best
As people spend more and more time on their mobile devices (phones, tablets and phablets), it only makes sense that budgets are being shifted in that direction. But there are several challenges with mobile marketing that most advertisers still have not figured out. The creative is not all that effective and is usually abanner ad that’s…
Read More5 Tips to Avoid Problems When Transitioning to the Cloud
Every small business should be looking to move into the cloud these days. In fact, you should ask yourself why you’ve not made the leap already. You only have to read anything business-related to realize cloud computing is the future, especially with technology like blockchain coming onboard. For most business owners the reason is pretty…
Read MoreBulk Google My Business Insights Reporting
Enterprise users of Google My Business, rejoice! In April, Google rolled out the ability to download Insights data, in bulk, straight from your dashboard. With no access to the API required, this new feature enables a whole new set of users to measure and report on the performance of their listings within Google Search and…
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