Posts Tagged ‘Content Marketing’
SEO 101: Learning the Basics
It’s hard to be in business these days without having some knowledge of search engine optimization. Commonly referred to as SEO, this is something every small business person should have a basic knowledge of, even if someone else in the company handles all the internet marketing and web design.
Read More How to Market Your Business Blog Content without Annoying Your Friends and Family
No matter what sort of business you happen to be in, you probably use various strategies to market your business blog content. The goal is to get the information out to as many people as possible. The more people you can make aware of your business, services, and products, the more sales you stand to make.
Read More 7 Tips on How to Create Content for the Social Web
Our changing habits, new media preference, and content consumption platforms demand a different way of thinking and practice if we want to maintain relevance in a digital world. How you create content has to adapt to this new environment.
Read More Youtility: Smart Marketing About Help Not Hype
Jay Baer’s new book, Youtility: Why Smart Marketing Is about Help Not Hype, comes out this week. As one of the marketers who received an advance copy, I want to share some highlights with you, especially because they make so much sense.
Read More Are You Waiting to be Perfect?
The biggest challenge for any blogger, content creator, and publisher is to “start.” Many of us wait to be perfect before publishing. Others are afraid that what they create will be judged as more of the same or they have nothing that will be seen as meaningful or insightful. Some are afraid of making a mistake.
Read More 7 Tools to Find Awesome (and Relevant) Keywords
If you’re in the content marketing business, if you’re a content marketing manager or writer, or even if you’re just into blog writing or want to get your ad up on Google Adwords, you need a good keyword generator.
Read More Top 10 Free Tools from Google for Your Business
Google is the gift that keeps on giving to businesses. Google provides dozens of tools and applications designed to help your business grow and increase your productivity. Best of all, they are totally free.
Read More 5 DIY Tactics to Boost Your SEO
Like all startup entrepreneurs, you too surely have high hopes to scale your business up the ladder with SEO. The better your SEO (Search Engine Optimization) rank, the bigger your business can grow. However, it is not easy when you are a startup entrepreneur. Here are some do-it-yourself steps.
Read More How to Avoid the Unsubscribe Trap
Your email channel is your cheapest channel to communicate with customers. When used correctly, it will be your most efficient communication channel. So how do you avoid the spam trap?
Read More Why Your Business Blog Should Be a Group Effort
A certain amount of care must be invested into making the blog a success, or it will stagnate and eventually die off. Oftentimes the blogging effort becomes halfhearted, especially if the position responsible for blogging has a high turnover rate—for example, social media interns typically only stay on board for a semester at a time—or if the person in charge of blogging burns out.
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