Posts Tagged ‘Communication’
Jumping on the Podcasting Bandwagon
As we march towards January, I am devoting my time here to talking about some of the channels and marketing tactics that you need to have in your consideration set for your 2019 marketing plan and one that rises to the top of that set is podcasting. Previously, I shared these statistics: The average US…
Read MoreYou’ve Got to Multiply
The new year is fast approaching and as you start working on your marketing plan for 2019, you’re going to need to multiply. Consider these facts. The average US adult now spends over 100 minutes a day watching digital video (eMarketer) 26% of US adults listen to at least one podcast a month (statista.com) 65%…
Read MoreHow Cloud Communications Can Help During Disasters
From fires to floods, natural disasters can strike at any time. June 1st through November 30th is hurricane season, which brings an increased risk of potential flooding and water damage. Businesses that rely upon their technical and communications infrastructure for core business processes will be particularly vulnerable to these types of disasters. Cloud communications services can help. Natural Disasters…
Read More10 Advanced Tactics to Eliminate the Communication Gap in Your Business
How do you deal with co-workers in a small business setting? It must be quite challenging to be working in a compact workplace where in just one turn you are face to face with a coworker or the business owner. Communication is an integral part of an individual’s social skills, more so, in relating to…
Read MoreCompany Culture: The Secret to Employee Loyalty
If you’re seeing a high employee turnaround in your business, the problem may have something to do with the workplace environment. People are less likely to stay with an organization if they feel unhappy, pressured, or stifled by a negative company culture. If this seems like a possibility, there are a few things you can…
Read MoreThe #MeToo Movement in Small Businesses
As the #MeToo movement sweeps the nation, and more people in positions of power are accused of sexual harassment or worse, businesses have had to sit up and take notice. Clearly, there are reputation risks for prominent companies whose executives or managers are singled out as harassers. But just because your business is small, it…
Read More4 Ways to Handle Conflict in Your Workplace
No matter how hard you work, you’re going to experience conflict in your workplace. It’s an inevitable part of being in charge. However, in a startup or small company, you need to be able to handle conflict quickly, lest your day to day operations get derailed. Here are 4 ways to handle conflict within your…
Read MoreWhy Are They Buying?
I was sitting in yet another deal review. The sales person was describing the deal, focusing on what the customer wanted to buy. The sales person described the products, the volumes, the competition, potential pricing… At some point, I raised my hand, asking, “Why are they buying?” The sales person looked at me, perhaps noticing…
Read More6 Must-Know Tips for Engaging Your Readers
With today’s mass production of online content, it’s not uncommon to write quality copy that still gets ignored. To encourage your readers to better engage with your content, you need to make sure every line of your website or blog helps them learn or accomplish something. Remember these six tips for engaging your readers. Focus…
Read MoreThe Creative Reason Why a Five Guys Franchise Texts Employees
I love stories like this… Just the other day, I did a call with a friend who works at a FIVE GUYS franchise. If you’ve never had a FIVE GUYS Burger… stop what you are doing and go get one… right now. I mean it. Go – NOW! Their food is amazing… Every time I…
Read More