• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Advertise
  • Submissions
  • About Us
  • Contact Us
  • Jan 28, 2021
  • Startup
    • Creating a Plan
    • Funding a Startup
    • Franchise Center
    • Getting Your Office Ready
    • Making Your Business Official
    • Marketing Your New Business
    • Personal Readiness
  • Run & Grow
    • Customer Service
    • Human Resources
    • Innovation
    • Legal
    • Operations
    • Risk Management
  • Leadership
    • Best Practices
    • Communication
    • Green Initiatives
    • Open Culture
    • Strategic Planning
    • People Skills
  • Sales & Marketing
    • Advertising and Lead Generation
    • Marketing Innovations
    • Marketing Plans
    • Online Marketing
    • Relationships
    • Sales Activities
  • Finance
    • Budgeting and Personal Finance
    • Payments and Collections
    • Tax and Accounting
    • Pricing Strategy
    • Working with Investors
    • Working with Lenders
  • Tech
    • eCommerce
    • Hardware
    • Software
    • Security
    • Tech Reviews
    • Telecom
  • Shop

SmallBizClub

Helping You Succeed

efile4biz banner
Home / Sales and Marketing / Online Marketing / The Factors Behind the SEO Secret Sauce
The Factors Behind the SEO Secret Sauce

The Factors Behind the SEO Secret Sauce

3127 Views

Sep 6, 2013 By Katya Constantine

When it comes to SEO, it’s important to optimize your presence on and off your site. There are a number of things that can influence your ranking. Check out this great infographic from Ben Norman, as he breaks down the best practices behind the Secret Sauce of SEO. Check out the Key Takeaways behind the Secret Sauce

 
Use Relevant Keywords
 
Map out the key terms you want to optimize for. Use the relevant terms in the: title head, meta description, heading tag.
 
Publish Great Content
 
Companies with blogs get 55% more web traffic. Make sure your content is likable and shareable. People share content they like.
 
Technology Matters
 
Use a tool like Moz or Raven Tools to analyze your site performance. Make sure you have an XML sitemap, optimize for robots, have a site with optimal speed.
 
Social Media is Important
 
67% of internet users are using social media. Social activity means more folks linking back to your site. When thinking about social, don’t forget about Google+.
 
Checkout the great infographic below for more details.
 
SEO-Rankings-Infographic-575px.jpg
 
This article was originally published by DigiShopGirl

Filed Under: Online Marketing Tagged With: Content Marketing, Katya Constantine, Keywords, Search Engine Optimization, Social Media

Katya Constantine

Katya Constantine

Katya Constantine is a seasoned marketer with over 10 years of online marketing experience. She has developed a well-credentialed background in marketing for large online brands, having significantly increased online performance at several large web properties. Katya also has a deep background in email and multi-channel marketing. Most recently, she was at Expedia and Amazon, leading projects ranging from behavior-based programs to increasing customer acquisition and conversion with great success. Katya is the founder of DigiShopGirl Media. Currently, she advises several ventures with their online marketing. She also contributes to several blogs and publications and readers worldwide regularly read her blog, DigiShopGirl Media Blog. Follow Katya on Twitter: @digishopgirl

Related Posts

  • 7 SEO Marketing Trends for 2021
  • 4 Simple Ways to Improve Your Content Strategy
  • 6 Ways to Create a More User-Friendly Website

Primary Sidebar

Random

5 Ways to Develop a Stronger Workplace Culture

Jan 28, 2021 By Devin Caldwell

Is Market Research Trustworthy?

Jan 28, 2021 By Efrat Vulfsons

3 Workplace Safety Tips for 2021

Jan 28, 2021 By Charlotte Sylvester

Working Away From Office? You’ll Want a VPN

Jan 28, 2021 By Vikas Agrawal

Forex Trading: Transform a Side Hustle into a Full-Time Job 

Jan 27, 2021 By John England

Footer

About Us

Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.

  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Copyright © 2021 by Tarkenton Institute, Inc. All Rights Reserved | Terms | Privacy