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What Are Direct Sales Red Flags?

Direct sales red flags are something that someone says that gives you a clue that they are interested in something you have to offer. Many direct selling companies call them red flags but I prefer the term window of opportunity.

What is a Direct Sales Red Flag?

At your home party (or out and about) when you sprinkle enough information into the conversation about the benefits of booking a show or the benefits of joining your company you will start to hear red flags.

A red flag is a moment in time when you have the window to offer something to the person who made the statement. It is a clue that they have an interest in what you are offering…hence a window of opportunity for you, the distributor, to ask them about their interest. (This is covered in great detail in the Direct Sales Recruiting University)

Examples of direct sales red flags that indicate an interest in your business opportunity include:

How heavy are those crates?
How much money do you really make?
How far do you travel to do a show?
What does your husband say about going out at night?

These and many more are all red flags or clues that this person has an interest in your business opportunity. They have just indicated an interest and have given you a window to invite them to join your company.

“Actually, mine are a bit heavy but every consultant can take as much or as little as they want to a party. I have an 85 year old woman on my team who only takes 2 small bags… Have you ever thought about doing what I do?”

Remember that they do not really care if they are heavy for you, or if YOUR husband would mind, or how far YOU travel… They are wondering about how it would be for them, so answer the question with that in mind!

Direct Sales Red Flags for Bookings

The same holds true for the opportunity to schedule a show:

How many people do I have to invite?
My husband would kill me if I spent any more!
My house is too small to host a show!

These statements indicate they have an interest in booking a show but may not want to admit it.

“I have never seen a house too small to host a show… It is such a blast when a bunch of stay-at-home moms all jammed into a room are laughing and carrying on without the kids… Some people go together on a show, one brings the food and the other supplies the house. Were you thinking you might like to have a party?”

The first step is to create desire for a party or your business opportunity and the next step is to recognize the opportunity and take advantage of it. Answer the lead’s question and end it in an invitation!

This article was originally published by the Home Party Plan Training Center

Published: August 8, 2014
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Deb Bixler

Direct sales party plan educator, Deb Bixler, host of the Cash Flow Show - Direct Sales Radio is the leading authority for home party plan business training. Recognized worldwide, Deb provides corporate consultancy, party plan coaching, online and live training events as well as social media management for the home business consultant.