Your Legitimate Business Reason?

Do you have a legitimate business reason for reaching out to your lead?

If you do not, then you are spamming!

What Is Your Legitimate Business Reason?

When you have a legitimate business reason to make a cold call, a marketing email or a business text then you have a much better chance of success with your lead.

You also increase your odds of getting a return call when you have to leave a message.

Think about the average tele-marketer, Facebook spammer or email marketing solicitation.

Think about the spam that you get:

• Did you express an interest in their services?
• Are you interested in what they have to say?
• How did they get your contact information?
• Are they interested in what you have to say?
• Are they calling to serve you or serve themselves?

Do they have a legitimate reason to call you?

A legitimate business reason is the only reason to reach out to leads. If you cannot legitimately justify a business call then you will not get the results you are looking for!

• Did they ask you to call?
• Did they express an interest at a fair or expo?
• Are you conducting REAL customer-centric customer service contacts?

You will get more return calls when you have a legitimate business reason for calling a customer.

Don’t be a direct sales spammer!! Make sure that you have a legitimate business reason to reach out!