• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer
  • Submissions
  • About Us
  • Contact Us
  • May 20, 2022
  • Startup
    • Creating a Plan
    • Funding a Startup
    • Franchise Center
    • Getting Your Office Ready
    • Making Your Business Official
    • Marketing Your New Business
    • Personal Readiness
  • Run & Grow
    • Customer Service
    • Human Resources
    • Innovation
    • Legal
    • Operations
    • Risk Management
  • Leadership
    • Best Practices
    • Communication
    • Green Initiatives
    • Open Culture
    • Strategic Planning
    • People Skills
  • Sales & Marketing
    • Advertising and Lead Generation
    • Marketing Innovations
    • Marketing Plans
    • Online Marketing
    • Relationships
    • Sales Activities
  • Finance
    • Budgeting and Personal Finance
    • Payments and Collections
    • Tax and Accounting
    • Pricing Strategy
    • Working with Investors
    • Working with Lenders
  • Tech
    • eCommerce
    • Hardware
    • Software
    • Security
    • Tech Reviews
    • Telecom
  • Shop

SmallBizClub

Helping You Succeed

Home / Leadership / Communication / Non-Profit Texting: This is Creative!
Non-Profit Texting: This is Creative!

Non-Profit Texting: This is Creative!

830 Views

Apr 22, 2019 By Brian Mikes

Just the other day I was introduced to an East Coast non-profit providing year-round licensed childcare. They are a paid up customer and using text messaging in a very creative way.

Unfortunately, we weren’t able to get permission for me to use their name or logo… BUT they were using our texting service in such a creative way, I had to share it with the rest of you.

When I spoke to the marketing director for the non-profit, she immediately flagged an issue.

“Email doesn’t work for emergency notices… people just don’t check it often enough!”

She said, “Texting is best with deadlines and important notices.”

For example, they will send out an emergency notice if their center is closed due to a weather event like a big snow storm… or if classes are cancelled.

The other area they’ve found a lot of success is in reminders. For example, when a registration deadline is quickly approaching, they send out a text with a link to a web page where parents can quickly sign up.

It’s saved them hours of calling and emailing, and makes life easier for the parents too.

What I found interesting was what they are NOT using texting for.

They’ve had such success with emergency notices and deadline reminders… yet they have not used it to help fundraise.

A lot of our non-profits will send out links to a signup page… on the page supporters can submit their information and even add a donation realtime. Sending out donation requests every so often is a great way to remind people you need assistance.

The director admitted when she first signed up for Betwext, she didn’t know if it would work… but she knew the pricing was great and it was worth a try.

That’s how she started using Betwext!

I asked what she’d say to another non-profit thinking of using text marketing, and this is what she said:

“Betwext is a really useful tool. It reinforces existing modes of communication… and it’s a great way to make sure you reach everyone with busy schedules. Texting is what our audience is using… these days using text messaging is an important option.”

To learn more about texting for nonprofits, please visit Betwext.com… or download our free report… The Ultimate Guide to Text Message Marketing.

Note: all case study participants received texting credit for their time.

Filed Under: Communication, Leadership Tagged With: Communication, Nonprofit, Texting

Source: Betwext

Brian Mikes

Brian Mikes

Brian Mikes runs marketing at Betwext.com. Betwext provides a software platform so small businesses can better communicate with their prospects and customers through Mobile Marketing by sending individual and group text messages. You Can Start Mobile Marketing today—with $10 and 10 minutes you can be on the path to mobile marketing success!
If you're looking for more information on mobile marketing, download our free guide: The Ultimate Guide To Mobile Marketing For Small Businesses.

Related Posts

  • top-10-benefits-of-providing-exceptional-nonprofit-customer-service5 Reasons That Successful Non-Profits Are A Challenge
  • never-overlook-the-importance-of-communicationHow to Bring the Personal Touch to Company Communications
  • People, Not Products, Are the Key to Your Success

Primary Sidebar

Random

how-lead-generation-software-helps-your-sales-team

Sales Enablement Software – Is it Worth the Investment?

May 20, 2022 By SmallBizClub

Small Business Guide to AC Repair & Maintenance

May 20, 2022 By SmallBizClub

looking-for-a-loan--go-local--small-business-owner--go-local-

How To Make Sure You Can Pay Back a Business Loan

May 19, 2022 By SmallBizClub

Why Dropshipping Can be The Hallmark of Outsourcing for Your Business

May 19, 2022 By Efrat Vulfsons

convert-non-commercial-space-into-an-inspiring-office

5 Reasons Why Your Physical Office Layout Matters

May 19, 2022 By Boris Dzhingarov

Footer

About Us

Small Biz Club is the premier destination for small business owners and entrepreneurs. To succeed in business, you have to constantly learn about new things, evaluate what you’re doing, and look for ways to improve—that’s what we’re here to help you do.

  • Facebook
  • LinkedIn
  • RSS
  • Twitter

Copyright © 2022 by Tarkenton Institute, Inc. All Rights Reserved | Terms | Privacy