Startup
7 Pros and Cons of Entrepreneurship
It’s a dream of so many individuals to one day have their own company. In America, entrepreneurship is often viewed as a primary barometer of success.
5 Things to Consider When Finding a Location for Your Business
When you are starting a business, one of the most exciting steps is finding the location. It makes things seem really real. It can be a very vindicating, motivating event.
7 Tips for Maximizing the Power of Brand Advocates
For startups and small businesses, when it comes to allocating marketing dollars, value is the most important word. We all seek to gain maximum value and exposure with limited budgets.
Developing Natural Audience: Lessons from the Creative World
You’re an entrepreneur. You’ve identified a need that aches to be filled, and you’re building a business designed to fill the gap. The question is, how are you going to connect with the people who will become your allies, champions, loyal customers and clients?
7 Steps for Establishing the Right Business Model
Most technical entrepreneurs focus hard on building an innovative product, but forget that an elegant solution doesn’t automatically translate into a successful business.
Franchise Turnover Rates
A franchise’s turnover rate is the percentage of franchise locations that close in any given year. We found that about half the franchises in the data we checked had turnover rates of 10% or less.
5 Signs Your Business Idea is Not Good
Sometimes they wake you up in the middle of the night, sometimes they just pop into your head fully formed and sometimes they only arrive after painstakingly brainstorming for weeks or months. I’m talking, of course, about ideas.
Startups without Business Plans are Expensive Hobbies
Based on my experience as an investor and mentor to aspiring entrepreneurs in Silicon Valley and elsewhere, one of the quickest ways to kill your credibility and your startup is to offer a poorly written business plan.
Jump In: This Could Be the Year for Women Business Owners
There are more female entrepreneurs today than ever before. Now is the time for women to step up and show what they can do. Why are women exploding onto the business ownership scene?
5 Steps to Creating Outstanding Product Labels
Product labels are powerful marketing tools that provide you opportunities for sales. If the label on your product is ineffective, those opportunities are wasted.
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