Online Marketing
The Do’s and Don’ts of Getting Started with Pinterest Advertising
In September 2018, Pinterest reported that 250 million people used the social platform every month, which is 25% more than the number of people who used Pinterest in September 2017. This year-over-year growth is astounding since Pinterest…
SEO Spam and Local Search Ranking
Is Your Business a Victim of SEO Spam? SEO spam is an example of negative SEO that blackhat SEO practitioners can deploy successfully against competitors and sometimes, even for their clients. When discovered by the…
7 Free Digital Marketing Resources to Improve Your Small Business
When you are a small company competing with a large company, it comes down to who has the most resources to find new customers. Sadly, the outcome is predictable. The larger company has more resources…
Local SEO Tasks That Are Ongoing Processes
We’ve been in the Search Engine Optimization business for several years now. Occasionally, we get a call from a SEO client we helped several years ago. The call goes something like “Our rank on the…
How to Build Social Media Influencer Engagement
In days gone by, the only form of “word-of-mouth” marketing took place between people in everyday conversation. Emails and phone calls definitely changed the way we communication, but the biggest game changer has undoubtedly been…
3 Different Ways to Add Videos to Email Marketing
Have you tried to incorporate videos into the marketing emails that you send out? It can boost their effectiveness, and lead to higher conversion rates if you do. The one problem that you may face…
7 SEO Tools for Local Businesses
If you’re running a small business and you want to rank your website for keywords, you need to optimize the content for search engines AND ensure that it offers value to readers. Once you get…
Clustering Users for Enhanced Audience Segmentation
Audience Research is an important piece of any successful marketing strategy. Whether its conducting interviews, surveys, or content analyses: Audience research can help define who your users are & what they truly care about At Seer,…
How to Create the Perfect “About Us” Page in 5 Easy Steps
If someone is to do business with your company they need to trust that your team is experts who know what they’re doing. They need to see your business as an authority figure who has…
4 Top Tips for Choosing a White Label SEO Reseller
Search engines expect websites and the content in them to meet certain SEO standards. This enables easy crawling and indexing when the search engines visit your website. Therefore, it’s important to optimize both the website…
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