Online Marketing

How to Design Your Own Top-Notch SMB Website on a Budget

You know you need to be online, and you’ve probably tried your own hand at social media marketing. If you’ve had any success, you’re now considering whether to hire a web developer or pocket the…

What You Should Know Before Using a Website Builder

If you want your business to be successful and have customers choose you over a competitor, you’ll need a solid online presence. Going it “old school” just doesn’t cut it anymore since more and more…

5 Reasons Guest Posting is Integral to Your Online Reputation

What comes to mind when somebody says “guest posting?” Guest means you are not a regular staff member, and posting means you are going to add something new. But this is not enough to explain…

Google Discover: 3 Implications for Organic Search

Google Discover is not only changing the way users find information, but it’s changing the organic search landscape as well. The re-branded Google Feed is essentially a query-less search, providing users with results before a…

4 Tricks to Improve Your Online Reputation

Business managers know that search engine optimization is important if they hope to be found by customers searching online. They understand that keywords are necessary for SEO to work properly. They might not know that…

Should Your Brand Be on Instagram?

A while back, I wrote about some of the trends that I thought would be shaping marketing in 2019. Visuals and video were among the tactics I said we would all be wise to explore…

Why a Great Web Experience Starts with a Wireframe

A good website is the front line of a business or brand. A user-friendly design can bring new customers, up your conversion rate, and give your users an overall satisfaction in their experience with your…

How Charity Can Boost Your Local SEO

Many local businesses freely give to local charities or non-profits. They do so for many reasons: the cause is near and dear to them, an employee or family member benefits from the charity, or they…

The 7 Best Instagram Tools for Massive Instagram Growth in 2019

If you’re serious about growing your Instagram following, you need to get the right Instagram tools to help you reach your goals. Whether you’re looking for ways to expand your reach or track your progress,…

New Update for Google Call-Only Ads Allows for Additional Lines of Text

Google recently announced a new feature that they are rolling out for call-only ads, allowing additional lines of text consisting of two 30-character headlines. Call-only ads are designed to encourage users to easily call your business directly…

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