Customer Service
5 Steps for SMBs to Offer Cost-Effective Customer Support
Customer loyalty and retention is crucial to the sustainability of a business, especially for a small business trying to expand. A 5% increase in customer retention equals a 25% increase in profit because the average…
5 Ways to Win the Hearts (and Wallets) of Your Customers
If your business was the only one of its type (and assuming that it had something to offer others), you would have no trouble securing customers. Unfortunately, your business is probably quite similar to many…
3 Steps to Great Customer Reviews
“Norm was extremely helpful in repairing my laptop. He is friendly, his prices are very competitive and he delivered his service in a fast and effective manner. He also conveniently came to my location and…
4 Ways to Give Amazing Customer Service with Reduced Staff
Has your business been affected by COVID-19? Keeping operations running during a pandemic is uncharted territory, and businesses everywhere are doing their best to stay afloat. The reality of financially surviving this time includes a…
How to Spot Fake Reviews on Google, Yelp, Etc.
Two years ago, a client of ours complained that a Google Local Guide left a 1-star review for her company on Google. While investigating her problem we found that the problem of fake reviews was…
Where Are You Listening?
Do you still have a customer service number that you promote on your product packaging, website, or collateral material? Do you get many snail mail letters from disgruntled customers? How about drop-ins, asking to speak…
This is One Important Reason to Communicate With Your Customers
It shouldn’t take a study or report to emphasize the importance of customer communication. It’s one of those duh things to do. After all, you can’t succeed without customers. Yet, lack of communication is rampant, whether in…
Feel Like You’re Down to Your Last Customer? Try This.
What would you do if you were down to your last customer? Maybe you’ve been losing customers, either to a competitor or to a general economic downturn. Or maybe you’re just starting and only have…
Worst Question to Ask a Customer: How Can I Help?
One of my sources for blog topics is my friend, Brent Adamson. The other evening, Brent and I were trying to solve the problems of the sales world. I actually think he was trying to…
How to Speed Up The Checkout Process For Your Customers
One thing that’s absolutely certain when it comes to running a retail operation is that customers hate waiting in long lines. This is especially true during the Coronavirus social distancing guidelines, when people prefer not…
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