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Social CEO-ing to Create Customer Champs
Stop thinking of yourself as an ‘employee’ of any organization. In reality, you can never be. You are what you are—a living, thinking, caring human. This is exactly you must convey to your customers, that ‘hey, I am not a robot, wanting all the money in your pocket.’
How Weak Leadership Impacts Customer Loyalty
Customer experience is foundational to the success of your organization. As a customer experience expert, and as a customer myself, I have seen my fair share of customer experiences ranging from exceptional to downright disturbing.
Two Very Powerful Words: Great Job!
The best managers we all know are the ones who take the time to praise good work in public, before an employee’s peers. For all of us, we should remember that the best possible way to honor great work is to do so immediately.
The Impact of Compassion: Trust in Business
Who do you trust more, firefighters or mortgage brokers? Librarians or lawyers? Nurses or salespeople? One of the biggest reasons for trust is the perception that someone is concerned beyond themselves for the good of the whole.
Consciously Receiving
Both in business and personally you focus on providing lots of value to others. You enjoy doing so. It is part of your value system.
Startups Need to Capitalize on Every Conversation
Whether you are trying to motivate your team, close a deal with a customer, or get funding from an investor, a casual conversation is usually a waste of your valuable time. These result is a founder who is always “too busy,” but never seems to get the business done and the team moving. All real business is conversations focused on creating results.
How to Get Your Team to Buy into Organizational Change
In my experience as a leadership expert and consultant, change is never easy. It is not easy for leaders, managers, or employees. Change poses a threat for most people, especially when it comes to their career or position within their organization.
Great Leaders Take Responsibility
I have seen time and again how the committed take responsibility for their actions. In our high-litigation culture, there’s always someone else to blame. It can be easy to point the finger at suppliers, underlings, partners, and managers that just can’t seem to get things right.
How to Build Trust Across Cultures and Diversities
In the 21st century, there’s no doubt that each of us will spend considerable time interacting with those of a different culture (or other diversities). Trust-building isn’t easy, and it can be especially daunting the more differences that are present. Here are some top tips and discussion questions from chapter 14 of The Trust Edge that can help. Consider printing this post to work on with your team this week.
Is There a Recipe for Creating Trust?
We talk about the idea of creating trust every week with our clients. At my agency, MMG, we call this equation basic marketing math: Know + Like + Trust = Sales.
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