Want to Increase Your Small Business Sales? Hit the Road
If you are looking for ways to expand your business, consider adding a mobile component. Obviously it has to fit with your business model, but here are three ideas to think about: pick up, delivery and on-location sales.
Read More What Bouncing Back from 3 Lost Super Bowls Taught Me About Celebrating Failure
I failed. As a quarterback for the Minnesota Vikings, I failed three times—first against the Miami Dolphins, then against the Pittsburgh Steelers and finally against the Oakland Raiders. Three Super Bowls played, but not a championship ring in sight.
Read More Increasing Your Business’s Access to Online Marketplaces
An Online Marketplace is like an eCommerce website, where various third parties provide products and stock data, though transactions are handled by the marketplace operator.
Read More Startups Must Embrace “Coopetition” for Rapid Growth
Startup founders are known for their passion for their startup idea, and for their passion to kill every competitor. Thus they often overlook the fact that their biggest growth opportunity may be a win-win collaboration with a serious competitor, known in the business as coopetition.
Read More What Are Buyer Personas & Why Do They Matter?
When it comes to developing your marketing and branding strategy, there is nothing quite so important as having a clear understanding of your target market.
Read More Why Your Staff Should Work from Home
In 2013, Forbes published an article which revealed that a staggering 20% of Americans work from home. Consequently, if accurate, this means that approximately 30 million of us conduct business from outside the office.
Read More 5 Signs You Need to Revamp Your Inventory Management
Your business is only as good as the service you provided for your last customer. Inadequate inventory management can lead to delays or damaged products, leaving your customers dissatisfied and your opportunities for new business slim.
Read More 5 Ways to Market if You Don’t Have a Lot of Money
No matter where I speak, who the audience is or even the topic I am supposed to address, this same question comes up: How do you market your business if you don’t have a lot of money?
Read More How Learning Coding Can Make You a Self-Sufficient Entrepreneur
As an entrepreneur, you are someone who must wear many hats, especially as your business takes off. The more you can keep in-house, the more you will save.
Read More 5 Ways to Keep Your Business Trade Secrets from the Competition
A trade secret is information that is valuable and unique to a business, and it is not accessible to people outside of the business. Federal and state law protects trade secrets, but business owners must follow a few rules to legally protect their documents.
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