Couponing for Greater Profits

Sometimes, customers need that little extra incentive to come calling at your small business. Consider the coupon. Long viewed as the housewives’ shopping companion (Grandma loved it when the 7-cents-off creamed corn hit the paper!), coupons in this century have taken on a life of their own, with blogs and videos showing extreme shoppers taking…

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Get Rid of Excess Baggage

The business schools reward difficult complex behavior more than simple behavior, but simple behavior is more effective. ~Warren Buffett Another lesson from my recent 450-mile trek on the Camino de Santiago in Spain is about baggage. As you might guess, when making this walk, you have to travel as light as you can to take…

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How to Create Your Own Social Media Quiz for Lead Generation

Have you ever come across one of those Buzzfeed quizzes before and wondered how well a social media quiz would do for your marketing strategy? Surprisingly enough, social media quizzes when paired with a lead capture have the innate ability to generate leads from the sheer amount of entertainment value that comes along with them.…

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Big Companies That Started on $1,000 or Less

Elvis Presley did not originally have a plan to become the huge star that he was. He simply wanted to make a record for his mother. One thing led to another, and he became one of the biggest stars ever. That is the part of the American dream—everybody can make it, even if they do…

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7 Marketing Mantras Every Entrepreneur Should Adopt

Thomas Edison’s famous saying, “I never perfected an invention that I did not think about in terms of the service it might give others… I find out what the world needs, then I proceed to invent” reveals one of the secret tips to become a successful entrepreneur. Professionals from sales and marketing, human resources, and…

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The Bank of Time: 5 Secrets of the Time-Wealthy

Time is the great equalizer. We all have 168 hours in a week. So why is it that, while most just struggle to keep up with the pace of life, a select group of people seem to have an abundance of time? Sound familiar? There exists an elite 1% when it comes to time. These…

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The Difference Between a Places Search & Organic Search

For the past few years Google has put a lot of emphasis into local search. In response to the growing desire for local information, Google has taken steps to improve local search for consumers and businesses. You have probably noticed when searching for local information the results are different; If not, don’t worry we’re going…

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10 Tips for Small Business IT & Data Security

Small businesses are an important part of the economy since they can have a large footprint on business and commerce, both offline and online. But is providing service and support enough? There is a growing need to protect customers and their data to ensure their safety and security. Related Articles: Digital Security: Effective Data Protection…

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3 Ways to Boost Traffic to Your Small Business Website

What is better than one view on your website? More views! Have a website but the traffic numbers are lacking? Looking to drive traffic to your relevant and exciting content? Follow the tips below to gain a larger audience and leave a lasting impression while doing so. Content is King. With the search engine algorithm…

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5 Secrets to Growing a Successful Business

Every person who wishes to become successful in any line of business knows that growing a prosperous business is anything but easy. That’s why it’s important to know how to handle difficulties, how to organize your work and how to manage certain tasks. Here are the 5 most basic tips to use in order to…

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