Is Sitting the New Smoking?
Training and support about the dangers of sitting at a desk for prolonged periods of time are woefully neglected in many businesses, according to new research by office suppliers Viking and YouGov. Roles that involve sitting at a desk for extended periods put people at a greater risk of obesity, heart disease, cancer, and diabetes.…
Read MoreWhat Every Entrepreneur Should Know Before Starting a Company
When it comes to running a business, my best advice to any new owner, founder or executive of a company is to listen to as much advice as you can and apply what is most relevant to your scenario. When I first started Isolator Fitness Inc., I made mistakes like ignoring my customers’ needs, hiring…
Read MoreDoes Crowdfunding Affect Your Taxes?
Over the past few years, crowdfunding – or crowdsourcing – has been a simple and effective alternative to loans, venture capital and conventional fundraising. Through sites such as Kickstarter, IndieGoGo, and GoFundMe, raising money for creative projects, start-up businesses, or personal causes can be achieved in just a couple of clicks. But since billions of…
Read MoreFurry Stress-Busters: Benefits of a Pet-Friendly Workplace
These days, attracting the best employees isn’t just about the money and the job: it’s about the perks. Of course, there’s no substitute for the basics, like a competitive salary, a good health plan, and a generous amount of PTO, but the extras can help entrepreneurs put their company at the top of the list…
Read More5 Pages Every Consultant Should Have on Their Website
Have you struggled in choosing the right pages for your consulting website? When creating your website, did you just choose pages that your competitors had? Choosing the primary pages for your consulting website can be a challenge. But it’s essential to create the right pages if you want to use it to generate more leads…
Read MoreRed Flags in the FDD: What to Watch Out For
So you’ve found a franchise you want to buy into and are eager to jumpstart the process. Then comes navigating all the paperwork. At this point, you’ll be introduced to the Franchise Disclosure Document (FDD). If you’ve never studied law, this is likely the most legalese you’ve ever seen. Despite the complexity, this document is…
Read MoreEssential Formulas for Your Google Analytics Data
Let’s be honest – we all know that there are TONS of spreadsheet formulas out there that make analyzing data so much easier, but how many of them do we actually use? While some of them are pretty easy to understand, others have a more complicated syntax that require several “inputs” to get your desired “output” value. I first started researching…
Read MoreTry This Secret Strategy to Build Your Email List
Over the years, we’ve gone into great depth on email list building. Of course, the use of popups and similar strategies continue to be the fundamental ways to build your list. There are other places you can encourage email list signups that are often overlooked by your competitors. They probably won’t tally as many signups as the…
Read More4 Easy Ways Your Small Business Can Reduce Monthly Expenses
For some small businesses, revenues can fluctuate from month to month. A month of feasting can suddenly give way to a month of famine. And though it’s admittedly not easy to control revenue flow, you have some power over monthly expenses. When you’re a small business owner, you probably can’t put the firm on autopilot…
Read More3 Questions to Ask at Your Strategy Off-Site
Ask them, or there may not be many off-sites in your company’s future Well, it’s almost that time of year again. It’s time for the annual leadership off-site, during which you will likely think, ink and drink too much. If you are like many, you’ll leave the safe confines of your office to hang your…
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