What are the 4 C’s of Corporate Travel Management?

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Managing corporate travel involves a range of strategies and practices designed to streamline business trips. In major business hubs around the world, such as New York, London, and Tokyo, effective corporate travel management is crucial for controlling expenses, ensuring employee safety, and optimizing resource use. Each of these cities has developed advanced systems to manage…

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How to Monetize YouTube for Your Business

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In 2011, Rosanna Pansino started a YouTube channel to document her nerdy-themed bakes. She loved baking and video games so for years, it remained a fun side project. But everything changed in 2014.  Her “Nintendo Cartridge Cake” video went viral, with over 5 million views.  She decided to take the plunge and try to monetize…

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Sparkle Your Way to Success: Entrepreneurship and Wellness with Jacynta Harb

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In this “Made in Atlanta” podcast episode, hosted by Liger Chief Strategist Eric V. Holtzclaw, Jacynta Harb, founder of Sparkle Wellness and Fitness, discusses the journey and challenges of entrepreneurship. Jacynta celebrates a decade as an entrepreneur, emphasizing that her business primarily aids in mental and emotional well-being through diet and mindset, identifying herself as…

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How Business Advisory Catalyzes Growth from Startups to Scale-ups

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Starting a business is an exciting journey filled with aspirations and initial victories. But as the startup begins to gain traction, the path to scaling up introduces a new set of complex challenges. At this juncture, engaging with a business advisory firm isn’t just helpful; it’s often a pivotal factor in navigating the growth landscape…

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Why Local SEO Is Crucial For Your Small Business 

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If you run a business, you need to make sure it stands out – there are so many other businesses either doing the same things as you or at least something very similar that if you don’t do your best to be noticed, you’ll get lost in the crowd and end up losing money; you…

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Need a Business Headshot? Your Photo Studio Should Be Doing This

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Selecting the right studio for your business headshots is essential in crafting your professional brand and enhancing your online presence. A high-quality headshot can solidify your professional identity and be a powerful first impression for company executives or anyone looking to amplify their LinkedIn profile. It communicates not just your appearance but also the essence…

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How to Build Stronger Finance Teams With Fractional CFO Services

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Today technology can change finance departments for the better, and advanced technologies are having a massive effect on traditional practices. Things like routine data processing are streamlined to become powerhouses of insights and efficiency, combined with strengthening finance teams by increasing their capabilities and strategic value to the organization. Fractional CFO services are helping firms…

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11 Smart Tips for Small Businesses to Save Big on Fleet Expenses

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Managing a fleet of vehicles as a small business owner presents various challenges, especially regarding expenses. By implementing strategic changes and making informed decisions, you can significantly reduce your costs. These tips focus on practical and effective ways to help you save money while maintaining an efficient fleet. 1. Embrace Preventive Maintenance Routine maintenance is…

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