Why Using Big Data Mitigates Risk and Helps Construction Businesses Take Flight
Construction companies that adopt technology to accelerate delivery can achieve real efficiencies. But if they aren’t also gaining insight from the project data, they’re missing a major opportunity. It’s like building a better, more powerful jet engine, then never actually leaving the ground. Digitizing all those construction documents creates a wealth of information, but most…
Read MoreHow to Improve Your Website Copy
Your business or nonprofit website is your #1 digital real estate. It’s the place your prospective and existing customers visit to solve a problem and/or learn more about your products, services, or mission. It’s where they read and engage with your content. According to Clutch, the top three digital marketing channels businesses use are social media…
Read More4 Actionable Tips to Improve Your Website Speed
When you’re on the Internet, you can’t help but be impatient. With research showing that 47% of consumers expect a website to load within 2 seconds or less, and about 40% would leave if it takes more than 3 seconds, you could easily lose out a lot if you have a slow loading site. In…
Read MoreYou Have to Know When to Quit
I recommend you read Nat Eliason‘s piece No More Struggle Porn. He’s attacking one of the more pervasive startup myths around, the idea that the struggle itself, the overwhelming and overpowering struggle that pushes everything else out of your life, is a good thing. He defines struggle porn as: I call this “struggle porn”: a masochistic obsession…
Read MorePrinted Envelopes: The Valuable and Underestimated Marketing Tool for Small Businesses
It is no secret that the majority of marketing campaigns today are focused on the e-commerce arena where competition has gradually shifted to thanks to technology advancements. As an entrepreneur, it is easy to get caught up in a constant chase to solidify your online presence to the point of losing touch with other basic…
Read MoreHow to Hire the Right Team for Your Small Business
Finding and hiring the perfect team for your small business is no small task. Startups have to be careful about who they hire, since the potential risks are much higher than a mid sized company or large corporation. You need team members who are dedicated, talented, and ready to help your company grow. Here are…
Read MoreTax Planning for Gig Economy Workers: Everything You Need to Know
Whether you’re an Uber driver or a financial consultant, a private fitness trainer or a freelance graphics designer, you’re part of the expanding gig economy. As a self-employed person, you essentially have your own business. With that comes the responsibility of paying taxes. Here’s everything in a nutshell you need to know about tax planning…
Read More3 Essential Security Measures to Secure Your Business Data
GDPR laws enacted by the European Union sent shockwaves across the business world. No one operating online was safe from their reach, no matter where they were based. The regulations brought in some chilling new consequences for failures to protect personal data. Yet, it wasn’t just GDPR that shook things up in 2018. A series…
Read MoreGrowing a Services Business Requires Selling Yourself
The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. If your forte is a service, like consulting or web site design, it’s harder to find guidance on what…
Read More3 Payroll Nightmares You Might Have
Vampire Digit might not be too scary, but you know what is? Making payroll mistakes. *gasp* Payroll is a necessary and recurring task for all businesses with employees. So making mistakes can be detrimental for a lot of reasons: Taxes. You can get loads of fees piled on if you report your payroll taxes incorrectly. Even though…
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