5 Top Design Elements to Incorporate into Your Next App

With thousands upon thousands of apps on the market, getting users’ attention often comes down to UI/UX. Stunning designs make apps stand out above competitors and attract users. Giving users an intuitive experience is what keeps them coming back for more. Here are the top design elements to consider when developing your next app. Clean…

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4 Ways to Boost Your Company’s Growth Through Customer Referrals

Even though we live in a highly digitized world, word of mouth is still a powerful tool for companies. There is no asset more powerful than a happy customer who tells their friends and family about your product. According to Hubspot, word-of-mouth referrals make up 20-50% of most purchasing decisions. A majority of customers are…

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YouTube Expands Advertiser Access to 15-Second Non-Skippable Ads

Advertisers on Google Ads have historically had a few main video format options when launching auction-based YouTube campaigns: Skippable TrueView in-stream ads: These appear before, during, or after YouTube videos. The advertiser pays if the user interacts with the video, watches 30 seconds of it, or watches the entire video ad (if it’s shorter than 30 seconds). TrueView…

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9 Ways Automation Makes Your Sales Team More Efficient

A good sales team is one that is persuasive, effective, and above all, efficient. Having the soft skills to close a deal is paramount. But, it’s also important that a salesperson has the tools to prioritize, nurture, and in some cases, move on from as many leads as possible. That’s where automation comes in. In…

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Non-Competes, Gray Areas, and Salvaging a Failed Purchase

Last week we introduced the subject of non-compete agreements. Let’s dive a little deeper and present some “gray area” scenarios to consider. Then we’ll address the success or failure of the buyer with your product… First the obvious case in point What if you are the seller of a previous business or shares amounting to…

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Crowdfunding and Taxes: What You Need to Know

In recent years, raising money online through third-party backers, or crowdfunding, has grown in popularity. Originally utilized mostly by musicians, filmmakers and for other creative endeavors, it has now become a more widespread method of raising money for a trip, medical expense, or startup, and is often a quicker and easier alternative than conventional fundraising.…

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How “Sales Speak” Limits Us

Every profession has its own language. It’s a shorthand that enables people in the profession to more effectively and efficiently communicate with each other and to get things done. For example, finance types talk about debits, credits, accruals, depreciation, assets, liabilities, and so forth. They have their own acronyms like A/R, A/P ROCA, EBITDA and…

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Non-Competes, Gray Areas, and Salvaging a Failed Purchase

Last week we introduced the subject of non-compete agreements. Let’s dive a little deeper and present some “gray area” scenarios to consider. Then we’ll address the success or failure of the buyer with your product… First the obvious case in point What if you are the seller of a previous business or shares amounting to…

Read More

How “Sales Speak” Limits Us

Every profession has its own language. It’s a shorthand that enables people in the profession to more effectively and efficiently communicate with each other and to get things done. For example, finance types talk about debits, credits, accruals, depreciation, assets, liabilities, and so forth. They have their own acronyms like A/R, A/P ROCA, EBITDA and…

Read More

Non-Competes, Gray Areas, and Salvaging a Failed Purchase

Last week we introduced the subject of non-compete agreements. Let’s dive a little deeper and present some “gray area” scenarios to consider. Then we’ll address the success or failure of the buyer with your product… First the obvious case in point What if you are the seller of a previous business or shares amounting to…

Read More