Oh, Go Ahead and Ask for a $5 Million Investment in Your Startup
I cannot tell you how many times I have seen executive summaries of business plans in which the entrepreneur seeks $5,000,000 to build the business. Four reasons you should reconsider. First, few startups can use that much money today with all the virtual services available and increasingly inexpensive methods of development, prototyping and marketing. Second, almost…
Read MoreThe 4 Leadership Skills You Need During Conflict-Resolution Meetings
You’re bound to witness or experience conflict in your small business. Knowing how to handle and defuse employee conflict can promote a healthy, productive workplace. But sometimes, people prefer to avoid conflict rather than address it. As the head of your business, you can’t run away from conflict. Instead, you need to hone your leadership…
Read MoreIs Your Startup Gearing Up for Success or Failure?
You’d be surprised how many new business owners make simple mistakes when they’re trying to get their startup off the ground. Launching your own venture can be a stressful time—and while many still fail, you still need to make sure you’ve got the basics sorted to give you the best chance of success. A great…
Read MoreAdvice from the Experts: What You Need to Know to Found an LLC
Compared to other business models, forming an LLC is generally the least intensive option; it’s affordable, there’s limited paperwork, and the barriers to entry are low. That being said, plenty of things can still go wrong. Before you dive into the LLC process, be aware of these common mistakes—and talk to a few experienced founders.…
Read MoreThe Average Startup Overnight Success Takes Six Years
Every startup founder knows implicitly that startup success is a long hard road. Yet we always dream that we are the exception to the rule. So once in a while it’s good to look at some facts to temper our imagination. I was reading an old article written by marketing guru Seth Godin a while back where…
Read More5 Digital Marketing Trends Dominating Now
It’s always a good idea to plan out your marketing strategies ahead of taking action, but if you don’t understand what is happening in the world of digital marketing, you will not be able to achieve your goals. Here are some trends to spot: Artificial Intelligence If you aren’t using artificial intelligence, you should consider…
Read MoreConvenience is Today’s Currency
Step away from your marketing role for a moment and consider yourself as an average consumer. Think about how you make buying decisions today. For many people, price is still a significant consideration. But it’s certainly not the only one. Whether it’s true or not, we all feel time-starved. We’re trying to pack in a…
Read MoreThe Average Startup Overnight Success Takes Six Years
Every startup founder knows implicitly that startup success is a long hard road. Yet we always dream that we are the exception to the rule. So once in a while it’s good to look at some facts to temper our imagination. I was reading an old article written by marketing guru Seth Godin a while back where…
Read More5 Tips for Online Privacy During Your Next Business Trip
There are a lot of components that go into leisure traveling, but business traveling can be a whole different ball game. Not only do you have to pay attention to making your flight, finding your hotel, and getting to your meetings on time after 12+ hours of travel. but you also need to make sure…
Read More5 Digital Marketing Trends Dominating Now
It’s always a good idea to plan out your marketing strategies ahead of taking action, but if you don’t understand what is happening in the world of digital marketing, you will not be able to achieve your goals. Here are some trends to spot: Artificial Intelligence If you aren’t using artificial intelligence, you should consider…
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