Center Sphere: Using Text Marketing for Networking
Recently, we had a chance to sit down and talk with Sarah from Center Sphere. In case you’re not familiar with Center Sphere… they’re a “professional networking organization that is designed to help leaders and entrepreneurs grow networks through trusted and authentic relationships.” I love it… Here’s a great example of a company using texting…
Read MoreBusinesses Should Review Depreciation Deductions Rules
Businesses should know the tax rules for deducting depreciation on certain property. This deduction can benefit eligible business taxpayers. The Tax Cuts and Jobs Act made changes to the rules around depreciation that will affect many businesses. First off, businesses should remember they can generally depreciate tangible property, except land. Tangible property includes: Buildings Machinery…
Read MorePEOs: What They Are and Why Your Global Business Needs Them
Business is more global than ever, and it’s not just huge corporations expanding overseas. Small and medium sized businesses have options for global expansion that were unheard of a few short years ago. Today, any company can be a multi-national, with a presence in any number of foreign countries. A Global PEO (Professional Employer Organization)…
Read More5 Steps to Developing a Successful Work Safety Program
If you’re seeking a way to make an impression on your managers and instill a lasting policy at your workplace, implementing a safety program may be the answer. This is especially relevant if you work in an industry with more obvious hazards. Still, even in the most dangerous of workplaces, injuries are abundant. According to…
Read MoreHow to Say “I’m Sorry”
Previously, we examined the reasons why more brands are feeling the need to say they are sorry in a very public and expensive fashion these days. I want to take a minute and dissect one brand’s attempt to offer a “mea culpa” that will resonate with their audience and smooth over the wave of negative…
Read More7 Whirlwind New Venture Partner Marriages to Avoid
Most entrepreneurs who start a company alone soon come to the conclusion that two heads are better than one—someone to share the workload, the hard decisions, and the costs. In a moment of crisis, you may be tempted to take on the first person expressing interest as a co-founder. This would be a mistake, and…
Read More3 Tips for Changing Corporate Culture with the Cloud
Moving to the cloud is among the smartest moves modern small businesses can make. The technology can provide SMEs with cost savings and better security. But it’s also likely to have an impact on corporate culture and this is something organizations have to keep in mind. Corporate culture is part of every business, no matter…
Read MoreShould All Businesses Produce a Cash Flow Statement?
When you’re running a business, cash flow is extremely important. All businesses have the same goal: to have more money coming in than there is going out. A positive cash flow enables your business to not only continue operating, but to expand and become successful. Managing your cash flow therefore becomes extremely important. If you…
Read MoreTraits of Successful Franchise Owners
Owning a franchise is the best way to become your own boss, but not all franchise owners are equal. Here are 10 things successful franchise owners have in common. If you are looking to make a plunge into the exciting and often challenging world of franchise ownership, it doesn’t hurt to learn from the crème de…
Read MoreHow to Use Google Ads Campaign Experiments
Have you ever wanted to test a new bidding strategy, setting, or other element of your campaign with a fixed budget or duration? Campaign drafts and experiments in Google Ads let advertisers do just that. Experiments allow you to easily control and monitor a change without fully launching it across the whole campaign. This is…
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