Clients You Love

The truth is not every client is created equal. We all know that there are clients we love to serve. We’re able to provide them with incredible value and they appreciate the work we do. The relationship goes beyond the transaction and makes our work meaningful. Wouldn’t it be wonderful to work with a bunch…

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7 Questions to Test Your Potential as an Entrepreneur

As a mentor to aspiring entrepreneurs, the most common question I get is, “I want to be an entrepreneur—how do I start?” The obvious answer is that you need an idea first, but I’ve come to realize that the process is really much more complex than that. Many people with great ideas never make it…

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How to Be a Great Coach: 3 Keys for Leaders

What does coaching have to do with leadership? Everything. Years ago, as a new leader (a.k.a. manager), I was responsible for a team of people and a pile of targets. There was so much I didn’t know about effective leadership. It’s easy to believe that as long as there’s plenty of work to do, you’re…

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The Best Promotional Products of the Year: An Infographic

While many small business owners know that promotional products are a way to advertise their products or services, there’s often a question about which ones are right for them. Bags? Pens? Stationery? It’s completely understandable—there are so many options on the market that it can get overwhelming. The Power of Promotional Products But before diving…

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Types of LinkedIn Ads & How to Use Them

LinkedIn… home to a social network of over 500 million active professionals. That’s a LOT of users, and more importantly, a lot of potential professionals that you can directly target! If you are a B2B company, it’s really a no brainer that you should be advertising on LinkedIn. 80% of B2B leads generated through social media…

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Want Higher Productivity? 5 Steps to Building a Success-Driven Culture

Productivity is not just about delivering services and goods at the lowest possible cost. Productivity in today’s competitive marketplace involves giving sincere attention to quality and factors in the unique needs of your customers and your team. Leading the charge and unifying the company’s moving parts is its company culture. A growing new business doesn’t…

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Update Your Website with These 7 Easy Design Trends

Websites can easily become stale and dated. I know. I just updated our agency’s site to better reflect current trends. (When you’re busy working on client projects, it’s challenging to look after your own.) According to a recruitment website design company, for small and mid-sized organizations that don’t always have the budget for fancy and customized bells and…

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