Google Algorithm: 5 Ways to Prepare for Updates
Google updates its algorithm frequently, causing fluctuations in search engine rankings. This can be frustrating for business owners who are trying to maintain their website’s visibility. In this post, we will discuss five ways to prepare for Google algorithm updates. By following these tips, you can help ensure that your website remains visible and continues…
Read MoreWhich Skills Are Absolutely Essential for Every Entrepreneur?
We live in an age of entrepreneurial spirit. The majority of millennials and Gen Zers report wanting to start their own business right out of college. New businesses are exciting and good for the communities they occupy. However, it’s important to understand what one is getting themselves into before they journey into the rewarding but…
Read More4 Powerful Branding Tactics to Attract More Customers
Your brand can move fast if you have the right budget and brand strategy. Because of this, we will discuss proven branding tactics that only work if you clearly understand how your brand impression impacts your ability to attract customers. Audience: Know them well We should talk about something that is most important yet neglected…
Read MoreWhat Is a Counting Scale and How Can It Help Your Business?
If you are in business, chances are good that you need to weigh things from time to time. You might need to weigh ingredients for a recipe, products for shipping, or waste for disposal. Counting scales can be a valuable tool in any business, but with so many different types on the market, it can…
Read MoreGetting An EB-5 Investment Visa: 3 Things Entrepreneurs Can Do
If you’re an entrepreneur looking to move to the U.S to conduct business, then an EB-5 visa might be your best bet. Credit The EB-5 visa grants you permanent residency in the U.S – but it comes with a catch. In order to receive a US EB-5 visa, you must invest a significant amount of…
Read More5 Great Ways Contractors Can Promote Their Business
No matter your target market or specialty, every contractor needs marketing to grow their business. While you may already be using some popular marketing techniques, expanding your marketing efforts and adopting new advertising tactics is almost always a good idea. These are five strategies that contractors use to promote their business — and how they…
Read MoreHow to Lead a Business that Truly Helps Others & Wins
When I founded ChoiceLocal after my wife Becky and I lost our son, Ben, I knew I was going to build a business that would change franchising and help countless people in the process; thus far we have. Today we work with over 50 franchise systems and have at least 20 additional franchise systems that…
Read MoreHow Can Millennial and Gen Z Businesses Market Their Brand Better?
Millennials and members of Generation Z have shown themselves as a force to be reckoned with. Often leading the charge on issues of social change, they find themselves featured frequently in the news for their advocacy and passion. They are also an intensely powerful spending force, with a global buying power that stretches into the…
Read MoreHow to Assume an “In-Demand” Mindset for Your Brand
Several years ago, it was trending in the marketing community that “busy” wasn’t a good brand. Entrepreneurs were being chastised for leading conversations and showcasing in their branding about the hectic pace of their lives and businesses. They were told over and over that “busy” isn’t an attractive brand. And it isn’t. But if we…
Read MoreEvery Business Can Make the World a Better Place: Sim Shain’s Mission
All businesses, no matter the industry or size, can still grow and help make the world a better place. Leading with purpose and heart can take your business to new heights. When you put your values and purpose before profits, the world can tell, and they will support you. We sat down with Sim Shain,…
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