Elements of Effective Performance Reviews

Performance reviews should be an opportunity for both you and your employees to improve. You should get a measurable description of employee performance, and employees should get a clearer vision of your expectations. It’s a problem solving process, not a fault finding expedition.

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What Is Customer Service Really About?

Strong customer service is a valuable asset for a business creating a great customer experience. But how do you measure great customer service? A new suggestion is called Customer Effort Score, measuring how easy it is for customers to solve problems with your business.

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Increasing Customer Loyalty

Increasing customer loyalty is a great strategy, because getting your existing customers to come back more often to buy more will help your sales just as much as getting new customers, and it’s a lot cheaper. Here are a few specific things to keep in mind to increase customer loyalty.

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Why Cloud Technology?

There’s a good chance you’ve used cloud technology without even realizing it. Understanding cloud technology will help you make an informed decision on whether this rapidly growing field can work for you. This guide presents both the pros and the cons of taking your business into “the cloud.”
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Email Security

There are an alarming number of ways that email can be intercepted or hacked. When you are transmitting personally identifiable information, such as social security numbers, bank accounts, credit card information, and more, you must take important precautions.
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Building an Information Security Plan

Do you know what sensitive data your company has, or what you are doing to protect it? An Information Security Plan is a document outlining all this information in a clear way so that everyone in your organization understands potential risks, precautions, and protocols for data breaches.
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2 Golden Rules of Small Business Security

Keeping your data secure can be an intimidating task, especially as you hear about all the possible threats. But don’t be overwhelmed by the task. These are the two most important tips for small business security. Whatever else you do, make sure these are part of your strategy.
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Reasonable Person Principle

Any time you get a group of people together, there are bound to be misunderstandings and disagreements. How you handle these situations is important for a strong corporate culture. The Reasonable Person Principle is a simple but effective approach to building a culture of trust.
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Encourage Independent Thinking

Encouraging independent thinking among your team members will generate new ideas and give everyone a stake in your business’s success. To make it happen, you must be willing to listen and engage with everyone, taking advantage of the different experiences and perspectives of your team members.
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Document Your Philosophy

Do you know what your business stands for? Do your team members? Do your customers? A great corporate culture is an important contributor to a business’s success, and documenting your philosophy is a foundational step. Then you need to communicate it to everyone and make sure you uphold it.
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