Guide to Writing a Contract

The five steps to writing a contract are checking to see if there is an offer, accepting an offer, agreeing to the terms and conditions of the contract, putting it in writing, and printing, copying, and signing the contract.
Read More

Which Content Types B2B Buyers Value Most

If you own or work for a B2B (business-to-business) company, you’ll want to know which types of content your prospects prefer. Right? What’s the point in spinning your wheels if your prospects and customers don’t read your stuff?
Read More

What You Should Consider Before Switching Banks

More often than not, we make the decision to change banks in a hurry: either we’re in the process of setting up a whole new endeavor and we need an account right away or something about our old account has gone horribly wrong that forces us to switch banks immediately.
Read More

The First 5: How to Hire Those Critical Early Employees

Similar to the foundation of a house, the founding team of a startup ultimately determines its future and potential for success—it’s the base on which the rest of the business will be built. Without a strong, durable, and well-balanced founding team there for support, a startup could crumble under the pressures of entrepreneurship.
Read More

Breached: What to Do When Your Network is Compromised

Sluggish systems, strange pop-up windows, passwords changed mysteriously, programs starting automatically or illicit content on your website are all clues that point to a breach in your network. If you believe this has happened, acting quickly and decisively can help you recover safely from a network attack.
Read More

Franchisors, Franchisees, and Their Employees

McDonald’s is facing a lawsuit which the franchise industry needs to watch. Workers at McDonald’s are suing the franchisor, not franchisees, for employment issues. In these suits, they argue that McDonald’s corporate and franchisees are joint employers and act as a single unit.
Read More

Money is Not Always the Best Motivator

For so many years, I have talked about the power of incentives to motivate staff—especially monetary ones. However, more and more research is showing incentives do not work in all cases and can sometimes even produce the opposite effect.
Read More