Does Your Small Business Need Only College Grads?
Does every small business need college grads? It’s a big question, and one that you as an owner or manager have no doubt asked yourself at some point.
Read More What Entrepreneurs Should Avoid Sharing on Their Company Blog
Sharing isn’t always caring when it comes to social media. This is something we see every day through lengthy status rants on Facebook, detailed dirty laundry blog posts, and 24 hours of a sick day chronicled entirely on Instagram.
Read More Want to Reach High-Income Baby Boomers?
If you’re targeting high-income Baby Boomers with your marketing, you’ve got to see this new research from the Luxury Institute. Affluent Baby Boomers are spending almost twice as much time with print and TV than their Millennial counterparts, while lagging in their usage of social media, online radio and online video.
Read More Selling B2B in the Social Media Age
I constantly hear that business-to-business (B2B) marketing doesn’t work on social; that social has no ROI for B2B. Over the last half-decade, I’ve found that couldn’t be more wrong.
Read More 5 Tips to Finding and Keeping Talented Employees
Seeking new talent and acquiring it is a good thing, but having a constant turnover of employees coming and going can be detrimental to the performance, and overall sustainability of your company.
Read More 5 Vital Steps for Small Business Cyber Security
In the Medieval times—the age, not the dinner theater—all they had to worry about were the bugs that lived on rats. Today we have to contend with super bugs that resist the most powerful antibiotics, along with bugs, viruses,Trojan Horses, malware and hackers that plague the virtual world.
Read More Franchisee Troubles
No one goes into a business deal expecting troubles, but troubles can come up. Make sure you fully understand the situation before you sign the contract.
Read More The Shocking Truth About Most Small Businesses
There is no way to avoid it. Your online presence now defines you. It has become the essential extension of a business or personal brand. In 2014 there is no reason to not have your brand online no matter how small your business is!
Read More Why Aren’t Customers Contacting Us?
Your website may be your only point of contact from customers or it may be just one way they can reach out to you. However, if it is not effective, you may be losing out on sales and new customers.
Read More 7 Must-Have Features for a Small-Medium Business Accounting System
As a business owner, why settle for accounting software that isn’t working for your business? The ability to expand and increase your profits hinges on your ability to control and track your revenue; otherwise, you are doing your business a disservice.
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