How to Reduce Shopping Cart Abandonment

Shopping cart abandonment is one of the challenges faced by businesses, with the average rate of abandonment edging close to 70%. Small businesses, in particular, can be heavily impacted by loss of sales through cart abandonment. This infographic serves to highlight some of the major factors that can lead to shopping cart abandonment and how…

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From Mortar and Bricks to Cash and Clicks

If you told someone a decade ago they would be getting their groceries delivered via drone one day, they probably would have laughed at you. There were plenty of people who didn’t take online sales seriously in the early days of the internet. But as more and more businesses offered the convenience of online sales and…

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6 Platforms for eCommerce Success

Having your own Web store is not only exciting, but running it can actually be a lot of fun. Apart from that, an eCommerce website can also help you earn additional income. In fact, you can run your site alongside working a full-time day job. You never know—your online store may just make you more…

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5 Steps to Revamp Your eCommerce Brand

Competition is fierce across all industries—especially for ecommerce brands. But it’s that very competition that should fuel us to do something different or unusual to gain the competitive edge we need. I founded The Bouqs Company, a cut-to-order online flower delivery service, in an effort to provide flower industry consumers with something unique. I had…

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Playing the Domain Name Game

Believe it or not, first impressions matter. Today, most consumers rely on mobile devices to research a business and, before they even view the homepage, they see the web address. The domain name is often considered a company’s trademark and is a means of recognition and branding for the business. The selection process should be…

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15 Web Tools to Help Small Business eCommerce

As the number of people using the internet grows steadily, as cell phones and tablets become more affordable, eCommerce has definitely become the norm. With 91% of adults in America owning mobile phones, physical stores are no longer needed as we can buy anything online with our mobile devices. Websites, once a novelty of the…

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Essential Solutions for Safer Online Transactions

Doing business online can be risky. Online banking websites, online shopping, and an endless supply of apps that want your credit card details are the tip of the iceberg when it comes to threats to the money your small business earns online. While these are all convenient ways to bank, shop, and do business, there’s…

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5 Mobile Checkout Guidelines to Maximize Conversions

Let’s do some number crunching. According to Criteo’s Q1 2015 State of Mobile Commerce Report: Mobile accounts for 29% of all eCommerce transactions in the US and 34% on a global scale. By the end of 2015, eCommerce is slated to grow up to 33% and 40% for US and other countries. In many countries,…

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3 Key Considerations for Launching a Successful Online Store

You might have started your eCommerce business on niche sites such as Amazon or Ebay. But if your business growth is huge, it shouldn’t be too long before you feel the need to launch your own online store. Owning your own e-store will help you give your eCommerce business a brand identity. Also, it will…

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