Thinking of Opening a Restaurant? Map Out Your Vision

Opening a new restaurant is a peculiar mix of exciting and daunting. The industry is not exactly the birthplace of many get-rich-quick success stories:...

Good Data Debunking Popular Startup Myths

Contrary to popular startup myths and misunderstanding, tech founders aren’t mainly younger than 30. They are generally well educated, not dropouts. They tend to start...

Careful About Equity and Options in Early Stage Businesses

This post is longer than usual. For those negotiating equity allocations it covers some of the most complex issues to address in the process....

5 Signs a Potential Partner Could Hurt Your Business

Starting a business venture with a friend sounds like a great plan—what could go wrong? If they’ve been a loyal friend and a positive...

7 Ways Your Small Business Can Thrive Without Venture Capital

As you read about one startup after another scoring a round of funding, you may have pondered what it means for you to say...

Want to Change the World? Read These 7 Books

There is nothing easy about trying to make real change in the world. Furthermore — there’s nothing easy about changing your career, following your...

Do I Need a Business License? Here’s How to Find Out

America loves small business. As a society, we lionize startups and entrepreneurs. And the United States has one of the world’s most business-friendly governments,...

Startup Marketing Should Skip Traditional Advertising

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of...

The Case for Lower Case: A Rebranding Conundrum

Ever wondered if having your brand name written in lower case on your logo is appropriate? Logo design can come with a few challenges when it...

Is a Home-Based Franchise Right for You?

Have you been thinking about exploring home-based business ideas? If you have found yourself dreaming of working from home, there’s a franchise for that....

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