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5 Industries That Can Benefit from Cloud Communications

By: Scott Resnick


Industries That Can Benefit from Cloud Communications

Cloud communications are rapidly expanding through businesses in all industries. Yet there are some industries that find the technology even more worthwhile than the average. Education, real estate, and non-profit organizations are just a few of the industries that can substantially benefit. Here are a few of the things to consider about cloud communications technologies.


Cloud-based communications are more accessible, ultimately improving metrics such as university enrollment rates. Through a cloud-based system, an educational institution can better connect with and build relationships with its students. This enables universities to connect with students through multiple communication channels and through automated services, thereby improving upon their chances at reaching prospective students and retaining current students.

A university with cloud-based communications will often be more attractive to students than a university without advanced technology. Once students are enrolled, cloud-based systems are more effective with greater levels of resources, providing more consistent connectivity at lower costs.

Real Estate

A real estate company can benefit from the unified platform that cloud communications can offer. Through a single system, real estate agents can connect with potential investors, buyers, and sellers, making it easier for them to complete their jobs and increase their revenue. The virtual center additionally serves as a repository for these communications, which real estate professionals may need to reference again in the future.

An upgrade to cloud services could improve productivity by making the process of connecting and communicating faster. These communication solutions are also often cheaper than similar enterprise systems, as companies are able to pay for only the resources that they absolutely need. Finally, cloud-based systems tend to be designed to be easy to use for users, thereby reducing training time for new employees. A quickly growing real estate firm may find itself with quite a few new recruits every year.


Most non-profit organizations are operating on a limited budget. A unified cloud communications system aids non-profit organizations by offering the latest technology without requiring a significant financial investment. Cloud-based solutions are managed by the service provider, so the non-profit organization doesn’t need to invest in additional technical help or hiring technical support.

Further, non-profits often need to use volunteers or temporary labor, which may find it difficult to learn complex or proprietary on-premise systems. The ease-of-use for cloud-based communications will help quickly acclimate volunteers to the technical environment. Meanwhile, improved productivity will make it easier for a non-profit to continue to operate even if they are under-staffed.


Manufacturing and production companies need to deal with large volumes of data and analysis. Cloud communications systems collect and consolidate data, making it easier for the company to streamline and improve its operations. Manufacturing and production companies can collect data about client communications and determine which clients are more likely to contact them. Data can be analyzed to determine whether clients are getting the information they need and whether client satisfaction is trending upward or downward.

Many manufacturing and production companies have to work with separate offices. Yet a unified system such as this, free of traditional cables and connections, can combine and consolidate with cloud services. Companies can easily connect with employees in other areas of the business, from other departments to other countries entirely. Systems that use the cloud can also be personalized and tailored to the manufacturing and production industry, giving companies the tools they need.


For guests, a cloud communications system improves the overall experience by allowing staff to be responsive to their needs. Users can connect to a cloud system from anywhere, bringing staff members, guests, management, and upper-level executives together in a single system. Staff members will be able to connect quickly with guests and management will be able to connect quickly with staff members.

Hospitality companies need reliable infrastructure despite the fact that their infrastructure often requires a significant amount of resources. Cloud platforms can offer flexibility, reliability, and scalable architecture at a low and affordable price.

The system can be further connected to mobile phones, improving upon guest satisfaction and making it easier for staff members to manage the hotel’s operations. This means multiple hotel locations can connect and collaborate quickly. Further, like manufacturing and production companies, hoteliers may need to customize their cloud communications systems.

These are only a few of the industries that can benefit from cloud communications, but they highlight some of the most important aspects of cloud communications and features that make the cloud ideal for many applications. Cloud communications are scalable, easily customized, and cost-effective. Altogether, they can improve upon and streamline the infrastructure of many businesses, especially businesses looking to reduce their costs and leverage their existing personnel.

Published: October 25, 2018

Source: TTI Houston

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Scott Resnick

Scott Resnick is the President and Owner of Today's Telecommunications Industries, LLC (TTI) in Houston, TX. For the past 39 years, Scott has been instrumental in serving the telecommunications needs of some of Houston's largest and most influential companies. TTI is one of the largest NEC dealers in the United States. Scott is an avid baseball fan, loving father, husband, and a world traveler.

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