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Home / Archives for Tracking Data

Tracking Data

KPIs for Franchises

Aug 11, 2014 By Bill Bradley

Before you invest in a franchise, you do plenty of research, looking at the financial health and performance of the corporation and of individual franchises. How will you measure the health and performance of your own franchise business?

Filed Under: Franchise Center Tagged With: Analytics, Bill Bradley, Franchise Business, Tracking Data

Unlock Big Data for Your Small Business

Jul 18, 2014 By SmallBizClub

Businesses are fueled by data, which is why the management and processing tools of Big Data are more important than ever. As a small business owner, Big Data can help get your digital world in order and your business running smoothly.

Filed Under: Software Tagged With: Adam Groff, Analytics, Data, Efficiency, Tracking Data

4 Apps to Help Stay on Top of Your Small Business Finances

Jun 24, 2014 By Biz2Credit.com

One of the first bumps in the road is managing the finances. It can become very overwhelming very quickly. In today’s world of technology however, help is easier than ever to find. Following are mobile apps to help you manage your small business finances.

Filed Under: Software Tagged With: Analytics, Apps, Biz2Credit, Financial Management, Tracking Data

Nothing Small About Big Data’s Potential

May 21, 2014 By SmallBizClub

Nowadays, both small and large businesses have large amounts of data to manage and analyze, and some companies are finding it difficult to perform this task effectively with traditional data management tools.

Filed Under: Innovation Tagged With: Customer Segmentation, Data, Decision Making, John McMalcolm, Technology, Tracking Data, Transparency

4 Ways Google Analytics is Failing You

May 6, 2014 By Brian Gruber

Analytics are meant to tell a story. And at the end of the day, Google Analytics is a great tool for an overview of metadata, but it doesn’t provide any explanation of where any of those numbers came from.

Filed Under: Software Tagged With: Brian Gruber, Data, Google+, Online Strategy, Tracking Data, Website

5 Ways to Perfect Lead Scoring with HubSpot

Apr 9, 2014 By Adhere Creative

Have you ever wondered how to separate the sales ready leads from the ones that aren’t quite there yet? The answer lies in the missing link to your current marketing strategy: lead scoring.

Filed Under: Advertising and Lead Generation Tagged With: Adhere Creative, Advertising, Content Marketing, Data, Drip Marketing, Lead Generation, Tracking Data

Are You Measuring What Matters?

Mar 4, 2014 By Fran Tarkenton

In my later years with the Vikings, we measured and studied the criteria of a successful offense, and it made a huge impact on our team. And believe it or not, we did it by applying lessons I learned on the factory floors of the textile mills of South Carolina and Georgia.

Filed Under: Innovation Tagged With: Data, Feedback, Fran Tarkenton, Leadership, Motivation, Tracking Data

80% of Our Revenue Comes From…

Feb 6, 2014 By Dave Brock

Data is powerful. We’re all enamored with analytics and what they can tell us about our customers and our business. But data can also be very dangerous if we really don’t understand it.

Filed Under: Sales Activities Tagged With: Customer Loyalty, Data, Dave Brock, Sales Strategies, Tracking Data

Key Google Tools for Your SEO Campaigns

Jan 20, 2014 By SmallBizClub

To ensure your website is ranking well (and continues to do so), it is important to stay on top of the ever-changing rules and regulations of SEO. Google has two of the most effective tools used in the industry, which are vital to ensure your site is performing at its best.

Filed Under: Online Marketing Tagged With: Ben Norman, Google+, Search Engine Optimization, Tracking Data, Website

How Do You Know You’re Making an Impact?

Jan 2, 2014 By Courtney Klein

For most entrepreneurs, there’s more to starting a business than wanting to make your own hours. Founders of businesses who seek to solve a problem or positively affect their community, or social entrepreneurs, are driven by something greater than the bottom line.

Filed Under: Strategic Planning Tagged With: Courtney Klein, Setting Goals, Social Entrepreneurs, Solving Problems, Tracking Data

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