5 Growth Hacking Tips for Small Business Owners

Growth hacking is one of the most important aspects small business owners need to take care of in the modern marketplace. If your business is not able to expand at a competitive pace and connect with a loyal and growing user base, you won’t stand a chance. Growth hacking, if done well, can get you…

Read More

Does Your Web Designer Know SEO?

When designing a new website or bringing life to an old one, eye catching visuals and something that represents your brand are key.  A website should clearly show what it is you do and encourage people to take action, whether that’s give you a call or fill a form on your site.  That’s all very…

Read More

6 Important Ways to Save Big Bucks When Building a Website

Building a website is like building a house—you have to have a budget. When that budget is tight you have to decide how to make your money give you the best results. There are plenty of systems that let you design and build your own website. If you’re thinking about building a business website, the…

Read More

5 Unique Ways to Drive Targeted Traffic

10 years ago you could hit publish on a blog post, sit back, and watch the traffic roll in… But in 2017 things are different. Even with the growing emphasis on content promotion and social media distribution, it’s still getting harder and harder to consistently generate website traffic organically. It’s more competitive to rank in…

Read More

3 SEO Trends Every Small Business Should Know

The world of SEO is constantly changing and it’s essential to update your knowledge in order to keep up with competitors and retain website traffic. Here are the most recent SEO trends and where they’re headed! Mobile friendly websites It’s great having a mobile responsive website, but Google is increasingly basing rankings on websites that…

Read More

User Testing the SERPS: How Do Your Customers Really Search?

How do you know what your customers are searching for online? Most SEOs scream: MONTHLY SEARCH VOLUME Don’t worry, it isn’t their fault; even Google thinks SEO research is synonymous with Keyword research (The top 10 results for “SEO Research” are all about keyword research). The correct answer is: Ask your users! Historically, SEO recommendations are full of assumptions…

Read More

Offseason SEO for Local Businesses

Landscapers, swimming pool service companies, golf courses, ski resorts. What do they all have in common? Their businesses and activity is dictated by the season. Each of these businesses, and others, have entire months when business is not coming in. In terms of online marketing, what steps should a seasonal business take to leverage the…

Read More

9 Basic SEO Tips to Increase Traffic to Your Site

When it comes to SEO, you want to be as effective as possible. This is especially the case if you have a small business you want to successfully start. Search engines like Google use algorithms and factors to effectively direct and deliver traffic, making SEO something that you cannot take lightly. To raise your SEO…

Read More

4 Effective Steps to Improve Your Organic Listings

Let’s say you’re an experienced online marketer. You’re familiar with Google’s best practices and subscribe to all the important SEO blogs and newsletters. You have extensive knowledge of every update Google brings, from Pandas and Penguins to Possums and Pigeons, and even the few unnamed ones. You’re constantly searching for ways to give your clients…

Read More

3 Essential SEO Tips to Sustain Your Local Business

Keeping your business front and center is a tough trick to be sure, but rest assured, it’s far from impossible. Mastering SEO, or search engine optimization, is about making your business and its relevant information easily searchable to your local area, and to successfully do that, you need to understand how exactly search engines can…

Read More