Why Are They Buying?

Until we and the customer have really internalized why they need to buy, every deal is at risk. What are they trying to achieve? Why are they trying to do it? What are the consequences of not doing it? Why is it important to them now? What’s driving their need to do something?
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How to Sell Without Selling

Have you ever heard of the saying “If your prospects feels like you are selling to them, then you are doing it wrong”? This infographic gives tips and insights on how you can drive sales.
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3 Time-Saving Hacks to Help You Close More Sales

I think we can all agree that a salesperson’s time is their most valuable asset. I’ve been in sales longer than I can remember, so I know very well from experience just how much a salesperson’s effectfiveness can suffer by limiting their productivity and misusing their time.
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Getting into America’s Malls

Getting your service or product into a mall isn’t easy. To find out what you should know to be successful, we talked to Michael Anderson, assistant vice president of leasing development for the Santa Monica-based mall operator Macerich.
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Selling Against the Odds

Traveling salesmen used to get people to handle their merchandise so they could fully appreciate their unique qualities. Human nature being what it is, once a customer had the product in their hands, they were much less likely to give it back.
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