A Better Business Model: Audience First, Product Second

It’s not really news to say that most businesses fail. If you are like most entrepreneurs, the first startup is surely a failure. According to OnStartups.com, first-time entrepreneurs have just an 18% success rate. Not even a two in 10 chance? Want better news? Henry Blodget, co-founder of Business Insider, places the success rate of…

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4 Tips to Get Ready for a Hardware Hackathon

The word “hackathon” often evokes stereotypical images of geeks wired on Red Bull pulling an all-nighter in front of computers with a stack of pizza boxes behind them. For Adam Benzion, co-founder of Hackster, that isn’t the ideal hackathon. If anything, it alienates participation, although many people still believe it to be the reality. Hackster,…

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Leading with Empathy: Human-Centered Design and Engineering

Product design is a fundamentally compassionate act. After all, the best products come from designers who listen intently to the populations they serve and have empathy for the people who might use their product or service. Unfortunately, the world is not full of those products. Perhaps designers and engineers fall victim to not yet realizing…

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6 Ways a Prototype Will Enhance Your Startup Idea

These days, everyone wants to be an entrepreneur, pitching their latest and greatest new idea, and looking for someone to give them money. Angel investors, like me, have long figured out that asking to see the prototype is a quick way to separate the ‘wannabes’ from serious players. Talk is cheap, but entrepreneurs who show…

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How to Become a Product Designer

Casey Kerrigan, MD, isn’t a product designer. And yet, that’s exactly what she is. What sounds like a contradiction isn’t at all. Rather, it’s the axiom of a new era in product design—an era in which anyone can leverage technology to turn expertise into ideas and ideas into inventions. Anyone can learn how to become…

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Analyze Your Product Line

Product analysis is key to maximizing your party plan sales and part of the Cash Flow Show training program. Between talking about party bookings, getting the scoop out about your business opp, and of course showing the products (not to mention fundraisers, bridal events, etc.) it is easy to make your show entirely TOOOO long! Analyze Your…

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