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Home / Archives for Package

Package

Are You Minding Your Packaging?

Jul 23, 2015 By Drew McLellan

are-you-minding-your-packaging

The smartest brands know that having an awesome product/service is important, but how you present that awesome product or service matters, too. Yes, it probably costs more. And yes, it means you have to keep upping your game. So there’s risk and cost in making that choice. But it’s what separates the premium brands from […]

Filed Under: Marketing Innovations Tagged With: Drew McLellan, Package, Packaging

The Influence of Product Packaging on the Buying Decision

Mar 13, 2015 By SmallBizClub

Product packaging always plays an important role in marketing the goods. It creates a positive image of the brand in the minds of buyers. It acts as the reflection of the message you want to convey and defines the character of a product.

Filed Under: Sales Activities Tagged With: John MacCabe, Package, Sales Process

The Impact of Packaging [Infographic]

Oct 28, 2014 By SmallBizClub

Any business, big or small requires some form of expertise to build a wide customer base and this is where product packaging stands very important. For small business owners competing with big players, investing in packaging and good labeling can also be a good marketing initiative in business branding.

Filed Under: Marketing Your New Business Tagged With: Branding, Infographics, Marketing, Package

How to Set Up Compensation and Benefits at a Startup

Jul 3, 2013 By Angela Cordle

Just because a small business can’t afford to offer its employees the same benefits package as a large corporation, doesn’t mean it can’t come up with creative ways to compensate when cash isn’t always available.

Filed Under: Human Resources Tagged With: Angela Cordle, Benefits, Cashflow, Compensatino and Benefits Package, Compensation, Creative, Employees, Human Resources, Managing Employees, Package, Positive Mindeset, Salary, Startup, Tax Effects

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