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Posts Tagged ‘Online Strategy’

The Native Advertising Arms Race is Underway

By Chad Pollitt | Jun 11, 2015
The lines between the media, brands, agencies, new media, social media and search engines are blurring faster than most realize.
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What If My Restaurant Has Bad Yelp Reviews?

By David Goldin | Apr 17, 2015
Like any small business, restaurants are not immune to a bad Yelp review here and there. In fact, when it comes to Yelp, restaurants are the most prone to either side of the spectrum.
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A Beginner’s Guide to YouTube Advertising

By SmallBizClub | Apr 9, 2015
YouTube has over 1 billion unique users every month, reaching more US adults than any cable network. With those kinds of stats, are you ready to get your YouTube ad campaign streaming across the world?
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5 Strategic Tips for Paid Content Distribution on Native Social Channels

By Chad Pollitt | Mar 26, 2015
Over the last 12 months I’ve been fortunate enough to be able to experiment with multiple native social channels and have got to pick the brains of many innovative people that work in and around this space.
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How to Most Effectively Market Your Business on Facebook

By SmallBizClub | Mar 24, 2015
Facebook is the largest social media network in the world. It has over four times more users than its leading competitor, which is Twitter.
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Don’t Commit These 8 Email Subject Line Mistakes

By SmallBizClub | Mar 16, 2015
When it comes to running a business, every detail matters. If you think email subject lines are something insignificant, you’re making a huge mistake
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Digital Marketing Mistakes to Avoid

By Murray Newlands | Mar 13, 2015
Digital marketing campaigns are a great way to grow an online audience and develop a brand image. However, with so many options available and even more emerging, some companies don’t know where to start.
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Tips on Effective Multi-Channel SMM

By SmallBizClub | Mar 6, 2015
Multi-channel marketing involves the usage of multiple channels for the purpose of reaching more customers. The term multi-channel social media marketing (SMM) is self-explanatory.
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Guide to Online Advertising for Small Business

By SmallBizClub | Feb 16, 2015
Advertising online can be overwhelming, but it doesn’t have to be. Use this quick beginner’s guide to learn more about the various advertising options, so you can draw new traffic and customers to your website.
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Digital Advertising’s Biggest Demon

By Ryan Healy | Jan 9, 2015
Ever since the advent of AdWords, fake clicks have been an insidious problem for advertisers. But today that problem is bigger than it’s ever been before.
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