Posts Tagged ‘Marketing’
5 Offline Marketing Tips That Could Save Your Startup
No advice, no demand, no plan, no forecast and no budget. Or it is the opposite problem—growth is too fast to cope with. Whether it’s the aforementioned or the latter, they are just some of the reasons why 90% of new start-ups fail. So what are the other 10% doing to survive and thrive? They…
Read MoreFreelancer or Agency: Which is Right for Your Content Needs?
Looking for some help with your website design or copy? As a business owner, you are going to need help from time to time (or all the time) to keep up. Outsourcing work can be one of the best ways to grow your business while also keeping your sanity. After all, there are only 24…
Read MoreWhy You Should Consider On-Hold Marketing Messages for Your New Business
You’ve just started a new business and you’re in the process of establishing your name in the industry. Maybe you have considered plenty of marketing tactics and you’ve equipped yourself to handle customers at different touch points. With the popularity of digital marketing and social media, you might be concentrating most of your efforts on…
Read MoreThe Marketer’s Guide to Preparing Early for Christmas
The holiday season is so much more than December 25th. To get the full advantage of the Christmas rush, marketers need to start thinking about and developing holiday campaigns now. As one of the busiest times of the year for businesses, it’s vital to get serious about marketing opportunities and get ahead of competitors as…
Read More21 Secrets Behind Viral Infographics
It’s no secret that infographic marketing works… 90% of information that’s transmitted to our brains is visual. So it’s not surprising that publishers who use infographics generate more traffic, shares and backlinks than those who don’t. But just because you can whip together an infographic from a cookie-cutter template builder doesn’t mean it will go…
Read MoreHow to Win Millennials with Business Texting
Seven years ago, I was tired of waiting in long lines at my favorite local coffee shop for my “single shot, soy mocha, two pumps, no whip” and thought there had to be a better way. I launched a start-up based on this very principle in 2009, a pioneer in the business messaging space. Fast…
Read MoreThe Biggest Problem Freelancers Have Today
Do you have a side hustle? Yes, a side hustle. For those of you in the dark, a side hustle is the modern day name for moonlighting. It’s having a freelance job, a side gig, or a second job. Are you a Freelancer? The side hustle – or freelancer market has grown so big, economists…
Read MoreCapitalizing on “All the Old, Familiar Places”
There’s nothing as charming as a town square or the village green. My teenage son plays the clarinet in a concert band that performs in area beach towns. One performance takes place in a town square on a main street, surrounded by small businesses. As band members set up their instruments and the audience sets…
Read More10 Effective Real Estate Marketing Ideas to Jumpstart Your Business
In the real estate business, success depends on plenty of factors, but effective marketing strategies are (or should be) top of the list. In our day and time, if you want to jumpstart your real estate business you need more than a good list of contacts and potential clients. You need to master online marketing…
Read MoreThe Science of Selling to Women
There is no magic sauce that will help you gain women’s attention as you market your products or services. You can’t paint your product pink and think that will do the trick. You can’t wrap your service in motherhood, ballet or shopping and magically the women will come. The science of selling to women is more…
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